Aastha Paliwal
Summary
Finance professional with expertise in P&L management, financial planning, and strategic business partnering. Experienced in process optimization, demand planning, and stakeholder alignment. Proven ability to drive profitability through data analytics, cross-functional collaboration, and financial strategy execution.
Overview
5
5
years of professional experience
Work History
Manager IBP
Adidas
07.2024 - Current
- Lead financial planning and forecasting for EU retail and e-commerce business, ensuring accuracy and efficiency
- Drive process improvements, automation, and financial data reconciliation across planning tools
- Align IBP, Finance, Demand Planning, and Business Units to enhance cross-functional decision-making
- Monitor key financial metrics, ensure transparency, and develop reporting frameworks for stakeholders
- Manage IBP activities across EU markets, ensuring compliance with global financial timelines
- Facilitate communication, documentation, and reporting of financial risks, opportunities, and performance
Assistant Manager IBP
Adidas
06.2022 - 07.2024
- Managed financial reporting, budgeting, and variance analysis for retail finance operations
- Provided insights into key financial metrics, supporting leadership in decision-making
- Led financial process improvements, ensuring accuracy and efficiency in reporting systems
- Developed strong business partnerships, optimizing financial planning and execution
Assistant Product Owner IBP
Adidas
09.2022 - 06.2023
- Led financial tool adaptation, ensuring seamless integration across planning applications
- Owned operational demand planning, variance analysis, and KPI tracking
- Conducted financial modeling and data reconciliation to support strategic initiatives
Finance Intern
Adidas
03.2022 - 09.2022
- Assisted in sustainability finance reporting, budgeting, and process optimization
- Developed periodic financial reports to track business performance
Assistant Key Account Manager
Indus Towers Ltd.
06.2017 - 09.2019
- Managed key accounts and developed business strategies to drive revenue growth
- Optimized working capital and improved financial processes for better cash flow management
Education
Master’s - International Business (Finance)
FH Kufstein Tirol
Post Graduate Diploma - Sales & Marketing Management
Balaji Institute of Modern Management
Bachelor of Commerce (Honors) - Finance & Economics
Delhi University
Skills
- Financial Planning & Analysis
- P&L Management
- Business Partnering
- Process Optimization
- Demand Planning
- Forecasting & Budgeting
- Stakeholder Management
- KPI Analysis
- Excel Proficiency
- Expertise in SAP Analytical Cloud
- MicroStrategy Reporting Skills
- R Programming
Communication skills
Timeline
Manager IBP
Adidas
07.2024 - Current
Assistant Product Owner IBP
Adidas
09.2022 - 06.2023
Assistant Manager IBP
Adidas
06.2022 - 07.2024
Finance Intern
Adidas
03.2022 - 09.2022
Assistant Key Account Manager
Indus Towers Ltd.
06.2017 - 09.2019
Post Graduate Diploma - Sales & Marketing Management
Balaji Institute of Modern Management
Bachelor of Commerce (Honors) - Finance & Economics
Delhi University
Master’s - International Business (Finance)
FH Kufstein Tirol
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