Adaeze Oduah
Associate Account Executive
London
Summary
Passionate and aspiring Marketing and Advertising professional eager to apply classroom skills in a fast-paced work environment. Currently expanding my experience in the communications industry by executing third-party and mini influencer endorsement campaigns for companies such as Coty, Johnson & Johnson and L'oreal in the DACH market.
Overview
2
2
years of professional experience
4
4
years of post-secondary education
2
2
Languages
Work History
Associate Account Executive
Buchanan Advertising
London
11.2021 - Current
WPP Advertising Agency, with projects spanning across 40 countries and markets
- Building and strengthening relationships with new and existing accounts (such as Coty, Johnson & Johnson and Lego), driving overall team sales by 32% this FY
- Executing Third Party Endorsement Campaigns for clients leading to mutual sales uplifts
- Collaborating with internal teams to develop tailored marketing strategies for brands and new product launches
- Leading mini and micro influencer campaigns for beauty and consumer brands in DACH market
- Researching competitive landscape to position Buchanan favorably in regional marketplace
- Tracking campaign successes to report to clients
Social Media Manager
"Temprah" Ikechukwu Chijioke
London
01.2021 - 09.2021
- Co-Creating social media content on TikTok and Instagram
- Compiling and organizing collaborations with other artists
- Evaluating online analytics and adapting content accordingly
- Overseeing paid sponsorships
Education
Master of Arts - Marketing, Consumption And Culture
Royal Holloway University of London
London, United Kingdom 09.2020 - 09.2021
Bachelor of Arts - Public Relations And Advertising
University of Westminster
London, United Kingdom 09.2017 - 05.2020
Skills
Resilience in challenging environments
Timeline
Associate Account Executive
Buchanan Advertising
11.2021 - Current
Social Media Manager
"Temprah" Ikechukwu Chijioke
01.2021 - 09.2021
Master of Arts - Marketing, Consumption And Culture
Royal Holloway University of London
09.2020 - 09.2021
Bachelor of Arts - Public Relations And Advertising
University of Westminster
09.2017 - 05.2020
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