Over the past fourteen years, my expertise has been honed through work at renowned print and electronic media institutions in Sierra Leone. Leading national and international projects, including communication and visibility campaigns, was part of the responsibilities as the founder and director of operations at LAKE Production Sierra Leone, one of the country's leading event management, multimedia, and communication conglomerates. This experience has provided a deep understanding of the media sector and landscape in Sierra Leone, which will prove valuable in effectively conveying organisational values, priorities, and actions to the Sierra Leonean people and Africa as a whole.
Accomplished and results-driven team leader with extensive experience managing communication and visibility projects for one of the leading multimedia and event management companies in Sierra Leone. Proven track record to effectively lead cross-functional teams and deliver high-impact communication strategies. Adept at developing and implementing innovative approaches to enhance project visibility and stakeholder engagement. Strong leadership, communication, and strategic planning skills are necessary for project success.
Skills in developing compelling messaging that resonates with target audiences, leveraging various media channels, and fostering strong stakeholder partnerships have been tested and proven. Leadership and motivational skills have consistently resulted in achieving project objectives within budget and timeline constraints, demonstrating reliability and trustworthiness.
My skills, expertise, and dedication make me an ideal candidate for this position. I am eager to bring experience and enthusiasm to this role, and I look forward to the opportunity to discuss in greater detail how my qualifications align with the project's requirements.
· Evaluates, strategies, implements, and effectively manages all PF-SL projects from start to finish and supports the Executive Director in drafting and implementing an outreach strategy for the organisation.
· Oversee the development, implementation and communication of all projects
· Help develop and coordinate the organisation’s position statements, honing messages, strategies, and the substance of advocacy communications campaigns.
· Prepare and maintain PFSL’s advocacy communications plan and budget.
(Established by the UN Charter They are published in the UN Treaty Series (certificates 49006/49007).
• Led a multidisciplinary team in developing and executing comprehensive communication strategies to enhance the visibility and impact of projects.
• Being able to establish and maintain strategic partnerships with local stakeholders, government agencies, media outlets, and civil society organisations to foster collaboration and maximise project reach.
• Oversaw the implementation of communication activities, including media campaigns, public events, and digital media content production, to effectively convey initiatives and achievements.
• Managed project budgets, allocated resources, and conducted regular monitoring and evaluation to assess the effectiveness of communication efforts and ensure compliance with financial guidelines.
• Provided guidance, mentorship, and performance feedback to team members, fostering a collaborative and high-performing work environment to achieve project objectives.
MICROSOFT PACKAGING AND ONLINE RESEARCH (IDT Labs Training Center, Freetown, Sierra Leone)
MICROSOFT PACKAGING AND ONLINE RESEARCH (IDT Labs Training Center, Freetown, Sierra Leone)
TOPAZ MANAGEMENT SIMULATION TRAINING (GIMPA University-Accra, Ghana - World Largest Strategy and Management Simulation Training)
COMMUNITY-BASED DIGITAL DATA COLLECTION AND REPORTING (BBC Media Action, US-CDC, UK Aid, Focus 1000)
ADOBE AUDITION, MULTI-TRACK EDITING AND NEWS WRITING TECHNIQUES (STAR Radio, Liberia, CTN Project, Sierra Leone)
HUMAN RIGHTS REPORTING (Justice for Human Rights, Freetown, Sierra Leone)
NEWS REPORTING AND COMMUNITY-LED TOTAL SANITATION (UNICEF, USL, FONDATION HIRONDELLE, Freetown, Sierra Leone)
THE ESSENTIAL OF GENDER ACTS AND NEWS WRITING (IRC, CTN, JHR Training, Freetown, Sierra Leone)