Travelling, foreign cultures and languages, sports (running, yoga, swimming, scuba diving), cooking
Amalia Rosenkranz
Frankfurt
Summary
Results-driven business professional with proven expertise in global sales, strategic planning, and cross-functional team leadership. Adaptable and collaborative, delivering impactful outcomes and driving business growth.
Overview
20
20
years of professional experience
4
4
Languages
Work History
Business Director Europe and Global Key Accounts
FUNHOUSE Europe Sp. Z o.o.
01.2021 - Current
- Led company from market entry to industry leader in hotmelt adhesives and hygiene, leveraging extensive industry network.
- Surpassed volume growth targets for five consecutive years in a competitive market.
- Tripled revenue while steadily improving profit and margin performance.
- Negotiated long-term, high-value partnerships with key hygiene industry players through customer-focused, results-driven negotiations.
- Partnered with operations to establish and launch a new manufacturing center in Europe. Streamlined workflows to optimize efficiency, reduce costs, and maintain top quality.
- Built and lead a high-performing European team, developing talent, fostering collaboration, and ensuring operational excellence across all functions.
- Structural built-up of European Sales, Customer Service and Technical Service organization, including Technical Service Laboratory in 2025.
- Strong collaboration and support to the global sales team to implement global key account management frameworks and best practices.
Global Strategic Account Manager EIMEA, Hygiene
FULLHOUSE FULLER DEUTSCHLAND GmbH
11.2011 - 12.2020
- Management of the entire B2B sales process for adhesives to ensure long-term relationship with strategic accounts
- Accountability for global and regional financial targets
- Refined unique style of strong result-orientation paired with empathy and customer-centricity
- Leading negotiations and conclusion of high-value global contracts
- Development and execution of account strategies for profitable and sustainable growth
- Leadership of and collaboration with cross-functional and global teams
- In-depth technical knowledge of hotmelt adhesive products and solutions for the hygiene industry
- Continuous development of market, management and strategic sales expertise through conferences, industry events and trainings
Strategic Account Manager Europe, All Business Units
FULLHOUSE DEUTSCHLAND GmbH
09.2007 - 11.2011
- Acquisition, maintenance and retention of strategic customers across all business units for B2B sales of hotmelt, water-based and reactive adhesives
- Holistic management of large regional and global accounts to ensure profitable growth, including definition and implementation of growth strategies, product program and pricing
- Strong cross-functional collaboration inside the organization and on customer-level
- In-depth knowledge of products and technologies for hotmelt and water-based adhesives for the hygiene, packaging, tape & label and tobacco industry
- Regular participation in trainings and adhesive industry events to develop expert knowledge
Lean Six Sigma Master Black Beltfor Process Efficiency Latin America
FULLHOUSE COMPANY
12.2005 - 09.2007
- Led Lean Six Sigma projects as Program Manager and Deployment Champion for Process Efficiency
- Implemented effective change management strategies that minimized disruption during periods of organizational transformation.
- Led global Kaizen initiatives to share and implement best practices on a global basis in Latin America, Europe and Asia
- Led cross-functional teams to achieve successful completion of projects within budget and time constraints.
- Developed and implemented continuous improvement initiatives, driving positive change throughout the organization.
- Championed the use of data-driven decision-making processes throughout the organization, fostering a culture of evidence-based problem-solving and cost-saving method, delivering multi-million USD savings.
- Mentored Green Belts in Lean Six Sigma principles, enhancing their skills and contributing to overall organizational success.
Education
Dipl.-Kauffrau - Market-Oriented Management And Business Information Systems
EUROPEAN BUSINESS SCHOOL (ebs), International University Schloß Reichartshausen
Oestrich-Winkel, Germany07.2005
Socio Informatics Honours Programme - Business Administration And Management
UNIVERSITY OF STELLENBOSCH
Stellenbosch, South Africa06.2004
Economics And Marketing Programme - Business Administration
UNIVERSIDAD ARGENTINA DE LA EMPRESA (UADE)
Buenos Aires, Argentina12.2003
MICHAEL-ENDE-GYMNASIUM (secondary School)
06.2002
Skills
Results-driven management
Data-driven decision-making
Empathetic leadership
Customer-focused leadership
Interests
Training
- Sales Excellence Training for Strategic Account Managers and Large Account Management Process
- Since 2011 Trainer for H.B. Fuller Sales Excellence Training Courses
- Personal SWOT analysis to extend leadership skills (by Personalysis Cooperation)
- Leadership Discovery Evaluation (by SKS Consulting)
- Team management assessment (by BELBIN Associates)
- H.B. Fuller Award of Excellence for outstanding performance and lasting contribution
- H.B. Fuller E-Award („Enhance“), extraordinary achievements
- Trained Lean Six Sigma Master Black Belt
- Certified Lean Six Sigma Black Belt
Software
Microsoft Office
SAP
Timeline
Business Director Europe and Global Key Accounts
FUNHOUSE Europe Sp. Z o.o.
01.2021 - Current
Global Strategic Account Manager EIMEA, Hygiene
FULLHOUSE FULLER DEUTSCHLAND GmbH
11.2011 - 12.2020
Strategic Account Manager Europe, All Business Units
FULLHOUSE DEUTSCHLAND GmbH
09.2007 - 11.2011
Lean Six Sigma Master Black Beltfor Process Efficiency Latin America
FULLHOUSE COMPANY
12.2005 - 09.2007
Dipl.-Kauffrau - Market-Oriented Management And Business Information Systems
EUROPEAN BUSINESS SCHOOL (ebs), International University Schloß Reichartshausen
Socio Informatics Honours Programme - Business Administration And Management
UNIVERSITY OF STELLENBOSCH
Economics And Marketing Programme - Business Administration
UNIVERSIDAD ARGENTINA DE LA EMPRESA (UADE)
MICHAEL-ENDE-GYMNASIUM (secondary School)
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