Summary
Overview
Work History
Education
Skills
Affiliations
Certification
Timeline
Generic

Amanda Pollock

Newark

Summary

Dynamic marketing professional with hands-on experience at SponsorUnited, excelling in data analysis and sponsorship management. Proven ability to enhance brand engagement through strategic insights and effective communication. Adept at utilizing CRM tools and fostering team collaboration, driving impactful results in fast-paced environments. Passionate about leveraging skills to elevate brand partnerships.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Marketing Intern

SponsorUnited
06.2024 - 05.2025
  • Supported sponsorship and marketing research initiatives by analyzing brand partnerships across professional sports, media, and entertainment properties.
  • Conducted competitor analysis and gathered data on brand activations, helping to shape strategic insights used in partnership pitches and client reporting.
  • Utilized CRM and data management tools to organize leads and maintain accurate records—strengthening technical skills in platforms commonly used in sports marketing.
  • Gained firsthand exposure to the sponsorship landscape, learning how brands align with teams, athletes, and events to drive fan engagement and ROI.
  • Remote

Server and Retail Associate

Cracker Barrel Old Country Store
League City
05.2020 - 04.2025
  • Provided fast, team-based service while delivering a positive guest experience—mirroring fan-first approaches in sports marketing.
  • Built strong interpersonal skills through daily customer interaction, supporting future fan engagement and brand communication.
  • Juggled multiple tasks with accuracy and efficiency in a high-traffic environment—valuable for live event and campaign execution.
  • Observed and adapted to customer behavior, reinforcing skills in audience targeting, CRM, and sponsor activations.

Recruitment Ambassador

Schreiner University
Kerrville, Texas
08.2022 - 01.2025
  • Conducted daily tours for groups of up to 30 individuals, showcasing key program features.
  • Maintained a positive demeanor while engaging with prospective students.
  • Developed and updated a comprehensive database of candidate information.
  • Performed initial phone screenings to assess prospective candidates' qualifications.

Education

Master of Science - Hospitality And Sport Business Analytics

University of Delaware
Newark, DE

Bachelor of Business Administration - Marketing

Schreiner University
Kerrville, Texas

Skills

  • Microsoft Office proficiency
  • CRM expertise
  • Adaptable communication
  • Data analysis
  • Sponsorship management
  • Market research
  • Event coordination
  • Team collaboration

Affiliations

  • Collegiate Athlete
  • Beta Sigma Delta Honors member

Certification

  • Lead Management in Salesforce Issued June 2025
  • Sales and CRM Overview Issued June 2025

Timeline

Marketing Intern

SponsorUnited
06.2024 - 05.2025

Recruitment Ambassador

Schreiner University
08.2022 - 01.2025

Server and Retail Associate

Cracker Barrel Old Country Store
05.2020 - 04.2025

Master of Science - Hospitality And Sport Business Analytics

University of Delaware

Bachelor of Business Administration - Marketing

Schreiner University

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Amanda Pollock