Summary
Overview
Work History
Education
Skills
Websites
Certification
Languages
Interests
Timeline
Generic
Amy Holdcroft

Amy Holdcroft

Revenue Enablement Specialist
Berlin

Summary

Passionate about empowering SaaS revenue teams, with 3 years of experience in aligning enablement efforts across global revenue organizations. Excelling in delivering engaging training, impactful coaching, and implementing strategies and process optimization to drive growth. Education background includes a BSc. in Multimedia, enhancing ability to communicate with people and leverage design elements effectively.

Meticulous attention to detail, commitment to high-quality work, and communication skills have yielded successful creation of onboarding programs, improvement in processes and alignment of cross-functional stakeholders to achieve collective success.

A background in sales roles before transitioning to training and enablement roles helps balance a people-centric approach with strategic vision to elevate individual contributors and teams to their highest potential.

Overview

7
7
years of professional experience
3
3
years of post-secondary education
1
1
Certification

Work History

Revenue Enablement Specialist

NinjaOne
11.2022 - Current
  • Equipping sales teams with tools, knowledge and content to boost productivity and revenue generation
  • Established consistent onboarding process for new hires joining Revenue Teams in EMEA branch of the business, reducing time to full productivity by streamlining training materials and resources and improving performance. Reduced duration of Sales Development Representative onboarding time by 25% while also reducing ramp time/time to full productivity by one month.
  • Partnered with product development teams to ensure seamless integration of new features into sales process, maximizing opportunities for upselling and cross-selling.
  • Evaluated sales processes and identified areas of improvement, leading to streamlined workflows and increased efficiency.
  • Managed cross-functional projects aimed at improving overall sales operations and support functions, resulting in better alignment between departments.

Training and Quality Specialist - Asana EMEA

MarketStar
03.2021 - 10.2022
  • Reviewing quality of client interactions performed by sales team through monitoring call and chat recording systems and applications, averaging 3 weekly reviews per rep across a team of 15 sellers.
  • Responsible for training and onboarding all new hires across multiple motions joining the Asana program at MarketStar.
  • Using quality monitoring data management system to compile and track performance at team and individual level
  • Identifying training needs and strategically implementing sessions to align sales reps
  • Providing actionable data and reports to various internal support groups as needed
  • Working with cross-functional stakeholders, both internal and external clients to achieve program initiatives.

Trainer & Quality Assurance Analyst

Sekure Merchant Solutions
03.2019 - 03.2020
  • Providing training consistent with the company's standards in support of the Training Manager
  • Delivery of training materials for client acquisition roles
  • Coordinated one-on-one coaching with new hires during the onboarding process, averaging a rotation of 10 new hires per month.
  • Updating reporting associated with client acquisition performance and tracking employee attrition rate where applicable.
  • Performing call monitoring to track performance, ensure consistency in quality and enhance output
  • Providing actionable insight to operations leadership to help improve individual and team performance
  • Participating in calibration sessions to ensure agreement on what constitutes quality
  • Collaborating with and participating in training in client acquisition/new hires, utilizing evaluation forms to enhance the on-boarding process.

Sales Representative

Sekure Merchant Solutions
07.2018 - 3 2019
  • Using communication and interpersonal skills to build rapport, provide a breakdown of company services and follow up with pre-existing leads.

Graphic Designer/Artist

TRND Beauty
09.2017 - 04.2018
  • Develop graphics for product illustrations, company logo, mail newsletters and website
  • Helping to create graphics for marketing campaigns and advertising
  • Creating motion graphics for promotional purposes
  • Creating and maintaining brand consistency across multiple social media channels.

Junior Designer

First Print Digital
10.2017 - 03.2018
  • Create designs using knowledge of layout principles and aesthetic design concepts
  • Confer with clients to discuss and determine designs
  • Prepare illustrations or rough sketches of designs, discussing them with clients and making necessary changes
  • Design for a variety of media including flyers, posters, brochures, signs and labels
  • Prepare notes and instructions for those who assemble and prepare final layouts for printing.

Education

Bachelor of Science - Multimedia

Dublin City University
Dublin, Germany
04.2014 - 04.2017

Skills

  • Cross-functional collaboration

  • Onboarding program development

  • Interpersonal communication

  • Change management

  • Process implementation and optimization

  • Virtual/online, in-person and hybrid training delivery

  • Cross-functional collaboration

Certification

Converting Face-to-Face Training into Digital Learning

Languages

English
Bilingual or Proficient (C2)
French
Elementary (A2)
German
Beginner (A1)

Interests

Networking

Coaching

Writing

Design, UI/UX

Travel

Timeline

Revenue Enablement Specialist

NinjaOne
11.2022 - Current

Training and Quality Specialist - Asana EMEA

MarketStar
03.2021 - 10.2022

Trainer & Quality Assurance Analyst

Sekure Merchant Solutions
03.2019 - 03.2020

Sales Representative

Sekure Merchant Solutions
07.2018 - 3 2019

Junior Designer

First Print Digital
10.2017 - 03.2018

Graphic Designer/Artist

TRND Beauty
09.2017 - 04.2018

Bachelor of Science - Multimedia

Dublin City University
04.2014 - 04.2017

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Amy HoldcroftRevenue Enablement Specialist