Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Reading, Movies and Travelling
Work Availability
Quote
Timeline
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Ato Afful Baah

Ato Afful Baah

Student
Ilmenau

Summary

Results-driven sales performer with solid history of success in bringing in new customers, managing revenue streams and maintaining solid account relationships. Continuously monitor competitors and research market conditions to stay responsive and successful in dynamic environments. Persuasive negotiation and program management abilities.

Overview

6
6
years of professional experience
6
6
years of post-secondary education
3
3
Languages

Work History

Sales Officer

Sunda International Company Ltd.
Kumasi
09.2021 - 04.2022
  • Achieved sales goals every month by cultivating and securing new customer relationships.
  • Achieved highest sales ever recorded in department of $1 million in month and constantly sold over $500k monthly.
  • Enhanced sales operations through development of new sales strategies, cold calling techniques and customer follow-up
  • Forecasted sales and established processes to achieve sales objectives and related metrics.
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.
  • Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
  • Followed up on outstanding invoices and communicated payment terms and Implementing strategies for minimizing overdue accounts
  • Developed and presented valuable sales presentations to potential customers to highlight features and benefits of products.
  • Exceeded sales goals by implementing aggressive sales programs, overhauling processes and facilitating market development.
  • Developed sales strategy based on research of consumer buying trends and market conditions.
  • Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.
  • Negotiated prices, terms of sales and service agreements.
  • Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
  • Monitored service after sale and implemented quick and effective problem resolutions.

Marketing Manager

Elles Pizza Enterprise
Kumasi
01.2021 - 09.2021
  • Assisted in establishing and soliciting of funds for start-up.
  • Created company brand messaging, collateral materials, customer events,promotional strategies, and product commercialization.
  • Researched developing trends to stay updated with new ideas and marketing practices.
  • Managed workflow between staff, planning, and creative material distribution.
  • Oversaw expansion of operations through acquisition of large capacity ovens to meet rise in demand.
  • Executed comprehensive marketing plans that consistently achieved targets for increased revenue from no sales to 5% incremental sales revenue each month.
  • Assisted CEO in overall business management.

Marketing Manager

BrobbeyBakes Enterprise
Kumasi
07.2018 - 10.2019
  • Assisted in launching and establishing this start-up.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Oversaw sales increment by 50% after first month of launch.
  • Worked with graphic designers and writers to establish theme and tone for content.
  • Devised content strategy to effectively engage target audiences.
  • Created and managed social media campaigns to increase brand engagement.
  • Embarked on CSR projects to boost corporate image.

Universal Relations Officer

Societe Generale Ghana
Kumasi
09.2017 - 10.2018
  • Assisted Universal Relation Officers in facilitating new account onboarding processes with over 350 new accounts opened.
  • Engaged in marketing and sales activities to promote various bank products.
  • Conducted insurance sales to potential customers.
  • Processed and reviewed loan applications, verifying borrower information, credit history, and financial documents.
  • Handled scanning and forwarding of external checks to clearing house.
  • Effectively addressed customer grievances and resolving complaints to ensure customer satisfaction.
  • Cultivated and sustained robust customer relationships by delivering outstanding service and expert advice.

Tax Intern

Ghana Revenue Authority
Takoradi
05.2016 - 08.2016
  • Prepared individual, trust, partnership and corporate tax returns.
  • Prepared various tax forms and documentation associated with tax compliance, audits and refunds.
  • Organized client tax documents to facilitate quick preparation of tax returns.
  • Managed bookkeeping functions such as invoicing and account reconciliations.
  • Prepared tax returns for individuals and businesses.
  • Conducted call audits to assess interaction quality, accuracy and service success.
  • Responded to taxpayer questions and helped individuals complete and file tax documentation.
  • Identified errors in previously filed tax returns, saving average of $3000 for clients

Education

Master of Science - International Business Economics

Ilmenau University of Technology
Ilmenau
05.2022 - Current

BBA - Business Administration And Management

University of Professional Studies
Accra
07.2013 - 08.2017

Professional Certificate - Microsoft Office XP Proficiency

NIIT
Accra
07.2013 - 10.2013

Professional Certificate - Financial Accounting

Institute of Chartered Accountants Ghana
Accra
04.2001 -

Skills

    Data Analytics

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Accomplishments

  • Awarded best sales performance in the last quarter of 2021 – Sunda International Company Ltd

Software

Microsoft Office

Canva

Reading, Movies and Travelling

At my leisure time, I do participate in these hobbies but does not however interfere in my professional activities.

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote

Judge a man by his questions rather than his answers.
Voltaire

Timeline

Master of Science - International Business Economics

Ilmenau University of Technology
05.2022 - Current

Sales Officer

Sunda International Company Ltd.
09.2021 - 04.2022

Marketing Manager

Elles Pizza Enterprise
01.2021 - 09.2021

Marketing Manager

BrobbeyBakes Enterprise
07.2018 - 10.2019

Universal Relations Officer

Societe Generale Ghana
09.2017 - 10.2018

Tax Intern

Ghana Revenue Authority
05.2016 - 08.2016

BBA - Business Administration And Management

University of Professional Studies
07.2013 - 08.2017

Professional Certificate - Microsoft Office XP Proficiency

NIIT
07.2013 - 10.2013

Professional Certificate - Financial Accounting

Institute of Chartered Accountants Ghana
04.2001 -
Ato Afful BaahStudent