Berta Montero Aguado

• Lead HR operations during rapid expansion in Spain and globally, ensuring cultural consistency, compliance, and smooth employee integration.
• Defined and embedded a culture of ownership, speed, and feedback, boosting engagement and retention.
• Directed full-cycle recruitment for technical and non-technical roles, strengthening senior leadership pipelines and reducing time-to-hire.
• Implemented OKRs, compensation frameworks, and leadership programs, increasing internal promotions and manager effectiveness.
• Championed DEI initiatives, gender equality, discrimination awareness, and flexible remote work policies.
• Partnered with the Executive Committee to align workforce strategy with business growth and revenue objectives.
• Key Achievements: Scaled Spanish market successfully; enhanced engagement, retention, and leadership pipelines; led global HR compliance initiatives.

• Built HR processes for a growing start-up (100 employees), focusing on retail stores and new openings in Spain and Europe.
• Developed and implemented HR policies, onboarding programs, and talent management frameworks.
• Key Achievements: Opened 5 shop-in-shop locations in Spain and expanded retail operations to The Netherlands and Germany.

• Developed and executed HR policies to support a 450-employee multi-country operation, driving cultural and digital transformation.
• Designed succession plans, leadership development programs, and talent initiatives aligned with EMEA-wide strategies.
• Led SAP SuccessFactors deployment, enhancing operational efficiency and reporting capabilities.
• Defined internal communications strategies to improve alignment, transparency, and engagement.
• Key Achievements: Aligned global HR technology implementation with local operational needs; strengthened regional leadership bench and succession readiness.

• Managed HR for 140 employees across corporate, wholesale, and retail.
• Implemented HQ policies locally and led change management and cultural transformation initiatives.
• Oversaw recruitment, talent management, training, performance evaluations, career development, KPI monitoring, budgeting, P&L, and compensation & benefits.
• Key Achievements: Implemented SAP and HR SuccessFactors; drove cultural transformation and aligned HR strategy with European HQ initiatives.

• Managed HR operations for 350 employees across corporate, wholesale, and retail.
• Implemented and localized HQ HR policies, compensation & benefits, and performance evaluation systems.
• Led recruitment, training, and leadership development programs; identified talent and supported career paths.
• Oversaw KPIs, personnel costs, budgeting, payroll coordination, and employee relations.
• Key Achievements: Launched HR policies and compensation frameworks in Spain & Portugal; opened Portuguese market and 11 retail stores; coordinated with European HQ.

• Executed HR strategy for 150 employees, including policy development, staffing, and performance evaluations.
• Designed job descriptions, organizational structure, and onboarding programs; developed training plans and internal communications.
• Coordinated payroll, legal support, and work environment initiatives.
• Key Achievements: Defined full organizational chart and job specifications; implemented studio-wide performance evaluation and talent management processes; improved internal communications and HR operations.

Experienced HR and Talent Development Consultant with a strong track record in Germany and international markets. Designed and delivered leadership and technical training programs for multinational organizations across Europe and Latin America, while leading international recruitment, executive assessment, and onboarding initiatives.Collaborated with organizations including INGENATIC GmbH, UNESCO-UNEVOC, ABB, and Robert Bosch GmbH, driving cross-cultural projects, strengthening talent pipelines, and aligning learning strategies with business growth.