Bhavik Makwana
United kingdom
Summary
Product management professional with +7 years of experience across Internet marketplaces, consumer-tech & travel. Currently leading search & discovery experience for the world's biggest food-tech platform. In my previous stints, I have launched Travel bookings on Amazon, built India’s first super App and Led catalog data product for Indonesian e-com marketplace.
Overview
7
7
years of professional experience
Work history
Principal Product Manager
DeliveryHero SE
07.2022 - Current
- Leading Search & Discovery product strategy across APAC, EU with 72m impressions/month.
- Managing product execution(agile) & product process setup with two Junior PMs,
- Conceptualised and launched personalised food recommendation on search - with 2% CTR and 0.43% conversion uplift globally.
- Boosted non-commission revenue with Ads on search bar - generating $650k revenue uplift -Q4, 2022
- Launched chain navigation on Search results - increasing conversion by 1.37%
- Optimised user experience wiht exposed filters on search results, increasing conversion by 0.25%
Senior Product Manager
Blibli.com
11.2020 - 06.2022
- Led product discovery for seller center product line - product creation, activation & review system
- Integrated quick-commerce transport system with seller center to enable 200k sellers increase sales by 20%
- Conceptualised & launched content and video editing on product creation flow - reducing rejection rate for sellers by 25%
- Deployed ML based content review system reducing ~40% queue & 10k man-hours/month
- Launched ability to auto-send products back to sellers for update - coverage ~15%, reduction of 2k man-hours/month
- Introduced bulk product creation with image URL, Grew the usage to ~5X in 2021, 40% share increase.
Platform Product Manager
Amazon
08.2018 - 10.2020
- Conceptualised & launched bus bookings on Amazon.in in 9 months - from UXR, PRD creation for MVP, beta launch & Goto market
- Championed Bus booking UX throughout: Self-service tool, multiple cancellations, traveller profile,
- Defined and launched retargeting & reminders on travel bookings - +$5M additional revenue via conversion uplift
- Reduced payment & booking failures with UPI payment method on travel platform, achieved 99.8% success rate
- Integrated accelerated rewards for Prime users on ICICI co-branded cards for travel, ~20% usage
- Integrated ML model for real time abuse/fraud prevention - saved 5M USD
- Anchored tech partnership for Government bus bookings on Amazon.in bus bookings, ~18% in bookings volume.
Product Manager
Tapzo - super App
01.2018 - 08.2018
- Led product integration with API partners & grew it 20x in 4 months
- Spearheaded SDK integrations with leading Indian Banks through app SDK - QoQ 300% growth in Q1, 2018
- Executed product road map with integrations across categories - Hospitality, Entertainment, Travel - RTCs
Digital Product Manager
Genpact
05.2016 - 12.2017
- Launched App experience Latitude Financial Services: 4.5 ratings (11.5k reviews)
- Designed a contact center automation through Digital Technologies - NLP, ML - led to $50Mn impact
Education
M.B.A - Operations & Supply chain
Symbiosis Institute of Business Management
B.Tech - undefined
Charotar University of Science and Technology
Skills
- 0 to 1 Product launches
- Platform Product Management
- Product Strategy & leadership
- Product Prioritisation & Roadmap
- A/B tests, UAT and Beta tests
- UI/ UX for Apps/Web
- Fintech/Payment/ UPI
- Internet Marketplace
Languages
English
Fluent
Hindi
Fluent
Gujarati
Native
UK: Right to work
- Tier 2 – Partner Dependent visa – valid till 2026
- EU – German blue card holder valid till 2026
Timeline
Principal Product Manager
DeliveryHero SE
07.2022 - Current
Senior Product Manager
Blibli.com
11.2020 - 06.2022
Platform Product Manager
Amazon
08.2018 - 10.2020
Product Manager
Tapzo - super App
01.2018 - 08.2018
Digital Product Manager
Genpact
05.2016 - 12.2017
M.B.A - Operations & Supply chain
Symbiosis Institute of Business Management
B.Tech - undefined
Charotar University of Science and Technology
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