Candice Wittmann

I wear many hats at Hautbalance. I am not only a licensed Esthetician, but I also help manage the companies website and social media account.

• Created engaging content for WhatsApp, Instagram and our website.
• Amplified social media reach, creating engaging visual content.
• Managed website content updates, keeping information fresh and relevant for users.
• Educated clients on proper skincare routine maintenance and guided them in selecting appropriate home care products.
• Established long-lasting relationships with clients by providing personalized care and consistently delivering outstanding results.
• Provided exceptional customer service, addressing client concerns promptly and professionally to ensure satisfaction.

• Analyzed user behaviors on websites using tools such as Google Analytics, providing actionable insights for improvements in user experience and site performance.
• Developed engaging content for social media platforms to drive brand awareness and customer engagement.
• Led A/B testing efforts to optimize landing pages, ad creative, and other digital assets for maximum results.
• Implemented email marketing strategies, resulting in higher open rates, click-through rates, and conversions.

• Increased website traffic by implementing effective search engine optimization strategies.
• Initiated market research studies and analyzed findings.
• Coordinated with the sales team to ensure alignment of marketing efforts and lead follow-up processes for optimal conversion rates.
• Optimized digital marketing campaigns for better conversion rates and return on investment.

• Increased website traffic by implementing effective search engine optimization strategies.
• Analyzed website data such as traffic, interactions, conversions and goals to find areas of improvement.
• Monitored online trends, conversations and innovations to optimize strategies.