Christian Reichel
Hamburg
Summary
Knowledgeable Social Media Manager and Content Creator experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.
Overview
8
8
years of professional experience
Work History
Senior Digital Concept & Social Media Manager
Zum Goldenen Hirschen Valley
07.2022 - 07.2024
- Managed multiple social media channels, ensuring a consistent brand voice and message for clients from the personal care and audiological care sector
- Optimized posting schedules based on KPI-driven measurement strategies and platform-specific analytics to maximize content visibility
- Analyzed performance metrics to identify areas for improvement and optimize social media campaigns
Content Concepter
KNSK Bissinger+
06.2020 - 06.2022
- Created and coordinated cross-media communication strategies for clients in the chemical industry and healthcare sector
- Conducted data-based trend and competition analyses
- Developed innovative concepts by researching industry trends and collaborating with cross-functional teams
Junior Social Content Manager & Content Advisor
FischerAppelt, Relations
03.2017 - 07.2019
- Conceived, coordinated and created social media campaigns for clients in the pharmaceutical, finance and FMCG sectors
- Researched and created content in an editorial and target group-oriented manner
- Consistently met tight deadlines while managing multiple projects simultaneously, prioritizing tasks effectively
Junior Copywriter Online Marketing
Regiohelden
03.2016 - 09.2016
- Created texts for landing pages for small and medium-sized companies from Germany and Switzerland
- Enhanced brand visibility with the development of high-quality, targeted content.
- Boosted website traffic by implementing SEO strategies and creating engaging content.
- Helped to set up local online marketing campaigns and display ads.
- Managed multiple client projects simultaneously while adhering to tight deadlines with a focus on achieving desired outcomes.
Education
Bachelor of Science - Communication Research
Universität Hohenheim
Stuttgart, Germany06.2014
Bachelor of Arts - Anglistics/Americanistics
Eberhard Karls Universität
Tübingen, Germany07.2008
Skills
- Social Media Management
- Content Creation and Development
- Social Media Strategy
- Analytical Thinking and problem-solving abilities
- Advertising
- Time Management
- Communication Planning
- Teamwork and Collaboration
- Analytics and Reporting
- Detail-oriented
Hobbies
- Reading books
- Going to the movies
- Seeing Broadway shows
Languages
English
Bilingual or Proficient (C2)
German
Bilingual or Proficient (C2)
Timeline
Senior Digital Concept & Social Media Manager
Zum Goldenen Hirschen Valley
07.2022 - 07.2024
Content Concepter
KNSK Bissinger+
06.2020 - 06.2022
Junior Social Content Manager & Content Advisor
FischerAppelt, Relations
03.2017 - 07.2019
Junior Copywriter Online Marketing
Regiohelden
03.2016 - 09.2016
Bachelor of Science - Communication Research
Universität Hohenheim
Bachelor of Arts - Anglistics/Americanistics
Eberhard Karls Universität
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