Emily Matson
Gap.Inc
New Castle
5
years of professional experience
Dynamic Brand Associate with proven expertise in customer engagement and effective merchandising strategies. Enhanced sales performance through innovative marketing campaigns and optimized visual displays.
Work History
Brand Associate
5 Years 6 Months- Developed and implemented brand strategies to enhance customer engagement across multiple channels.
- Analyzed market trends to inform product positioning and promotional efforts.
- Collaborated with cross-functional teams to execute marketing campaigns aligned with brand goals.
- Mentored junior associates on brand standards and customer service excellence.
- Optimized visual merchandising displays to maximize sales and improve customer experience.
- Showed understanding of customer's personal style and preferences when offering product advice.
- Approached strangers and interacted in natural conversation with goal of developing brand loyalty.
- Enhanced brand awareness by implementing strategic marketing campaigns and initiatives.
- Led training sessions for new team members on company policies, procedures, and best practices for success in their roles as Brand Associates.
- Boosted sales performance through effective merchandising and product presentation techniques.
Education
No Degree - Elementary Education
- Study Abroad: Barbados, Education
- Dean's List Spring, 2026
- 3.6 GPA
Associate in Elementary Education - Elementary Eduction
Skills
Sales support
Adobe creative suite
Forecasting
Product launches
Merchandising strategies
Shipment processing
Inventory control procedures
Effective communicator
Customer engagement
Photography
Customer service
Staff training
Timeline
Brand Associate
Gap.Inc
09.2020 - 03.2026Read More
University of Delaware
No Degree from Elementary Education
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Delaware Technical Community College
Associate in Elementary Education from Elementary Eduction
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