Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic
FAY KALANTZI

FAY KALANTZI

Lavriou 3, Acharnai

Summary

Experienced and committed professional, skilled in communications, media relations, strategy development, project management and corporate citizenship. Highly-motivated, results-oriented, with strong work ethic. Focused on supporting cross functional teams and contribute to organizational success.

Overview

21
21
years of professional experience

Work History

Patient Engagement & Patient Advocacy Senior Manager

NOVARTIS HELLAS
11.2020 - 01.2023
  • Implement patient engagement activities (activation, education) and advocacy relationship plan in collaboration with local medical, marketing & Patient Access teams (incl.ad boards/co-creation, funding etc.)
  • Key relationship manager with local patient groups, NGOs, patient communities and patient experts
  • Internal expert on how best to involve patient organizations and patient community
  • Collaborate with brand teams on major patient engagement events

External Communications & Patient Advocacy Manager

NOVARTIS HELLAS
10.2018 - 11.2020
  • Establishing relations with Patient Advocacy Groups: Identify power, influence and advocacy, understand their priorities and needs along with strategy development for addressing risks/opportunities
  • Driving the achievement of company objectives via interaction with Patient Advocacy Groups
  • Development & implementation of PAGs tailor-made empowerment plans
  • Development and implementation of annual and long-term brand communications plans as an integral part of marketing planning, promotional mix and public relations
  • Designing and carrying out all key Brands Communication activities that facilitate communication of the company's brand message to internal and external public and support PR and External Affairs plans
  • Ensuring the timely delivery of global driven brand activities and secure consistency with Novartis' global communication guidelines
  • Managing PR external agencies, press and other communications vendors and ensuring conformance with timetable/budget parameters
  • Overseeing brand potential issue and crisis management including communication planning, readiness, and response capabilities for Novartis key brands and franchises, in close collaboration with the respective Brand managers
  • Research, gather and evaluate information for articles, press releases, publicity, events, etc
  • Evaluation and distribution of Global Franchise Communications material
  • Designing and execution of disease awareness campaigns
  • Ensure compliance & internal alignment
  • Commitment to the company's Policies and Guidelines

Internal Communications & Corporate Responsibility Manager

NOVARTIS HELLAS
06.2017 - 10.2018
  • Participation in designing and executing Novartis long-term communications strategy to increase awareness of Novartis strategic priorities, & socioeconomic contribution to Greece, both internally and externally
  • Supporting the creation of new positioning platform and messaging for the company to support its mission & vision
  • Development and implementation of tailor-made internal communication programs in collaboration with BFs/Brand Managers
  • Project management of Community Partnership Day along with other CR employee engagement programs promoting voluntarism
  • Local coordination of global internal CR initiatives like Diversity & Inclusion and Be Healthy program in collaboration with Human Resources Department
  • Securing consistency with Novartis' global communication guidelines developing relative local SOPs
  • Cooperation with PR agencies and CR vendors ensuring smooth implementation of plans and reporting
  • Representation of the department in internal communication & CSR-related committees
  • Support regarding communication for issues/crisis management
  • Composition, editing and distribution of internal announcements timely and accurately
  • Coordination of Town Hall meetings and ad hoc internal and external events
  • Submission of Grants / Sponsorships requests in terms of corporate reputation and CR activities
  • Check and distribution of Daily Publicity Report
  • Responsible for Digital Communications accounts i.e
  • Content creation and administration of corporate website and intranet page, composition of posts for CPO Head's blog, content for Novartis Social Media Platforms

Corporate, Internal & Digital Communications Jr. Manager

NOVARTIS HELLAS
10.2013 - 05.2017
  • Participation in the planning and implementation of corporate communication strategy in order to inform the public on the company's priorities and socio-economic contribution to the country
  • Creation of a communication platform aimed at promoting the company's vision and mission inside and outside the organization
  • Participation in designing awareness campaigns implemented in cooperation with the Marketing department
  • Elaboration of internal communication campaigns
  • Planning and coordination of the Community Partnership Day combined with programs to promote employees' volunteerism
  • Implementation of Corporate Responsibility programs
  • Responsible for drafting and sending internal announcements
  • Responsible for corporate site management, intranet and the organization's Social Media

Marketing & Sales Assistant

NOVARTIS HELLAS
02.2010 - 09.2013
  • Support to marketing and sales teams in the sectors of infections, transplantation, respiratory and auto-immune diseases
  • Participation in congresses
  • Travel arrangements
  • Co-ordination of internal events
  • Preparation of marketing material
  • Administrative support (internal approvals, contracts, etc)

Account Manager

PR Connexion Public Relations & Communication Company
07.2009 - 02.2010
  • Drawing up and implementation of communication plans
  • Proposals on customer sponsoring
  • : Creation of communication channels with the mass media monitoring
  • Elaboration of quantitative and qualitative publicity reports
  • Environment analysis and proposals on currently relevant communication actions
  • Co-ordination of press conferences, presentations and corporate events

PR Executive

POLITICS Strategic Communication & Public Relations Company
07.2008 - 07.2009
  • Company Overview: (ASHLEY group)
  • Creation of publicity plans
  • Customer service on advertising related issues (production of advertising and audiovisual material)
  • Creation of communication channels with journalists
  • Publicity monitoring
  • Creation of various corporate presentations
  • Events organization

Communication and Customer Service specialist

NEW MELLON Investment Services Company
09.2007 - 06.2008
  • Company Overview: (DEMCO Group)
  • Communication with customers
  • Participation in the planning and implementation of Marketing department actions
  • Carrying out of departmental internal procedures

Teacher of English to Pre-Lower and Lower level students

PROODOS, private language school
09.2005 - 05.2008
  • (Teaching license certified by the Ministry of Education)

KAMAR SA
02.2004 - 08.2005
  • Company Overview: (exclusive representative and importer of electric appliances CROWN)
  • Translation of electric appliances instructions manuals and corporate documents

Ministry of Internal Affairs
04.2004 - 09.2004
  • Citizen Information and service department

Field Manager Assistant

ΚΑΠΑ-RESEARCH
09.2002 - 03.2004
  • Shift organization
  • Training and evaluation of newly recruited persons
  • Operations officer (payroll control, keeping of employees' personal files)

Private tutor

09.2001 - 06.2002
  • To primary and secondary education pupils focusing on essay writing, literature and ancient Greek
  • To preliminary class pupils in English

Patient Engagement Lead

NOVARTIS HELLAS
02.2023
  • Create & manage relations with patient organizations and NGOs related to the priorities of the business
  • Co-create strategic communications and patient engagement strategies
  • Act as the voice of patients to highlight patients' needs and insights to the management team and respective brand teams (consisting of marketing, medical and sales executives)
  • Manage agencies and budgets, track progress, ensure deadlines are met and ensure quality and compliance in produced materials
  • Collaborate cross-functionally with internal stakeholders to identify and run projects where patient insights are required and help to support execution of these projects

Education

Master of Arts - Communication and Public Relations

LaSalle University
Athens
05.2008

Communication and Mass Media

National and Kapodistrian University of Athens
01.2006

Skills

  • Strong communication skills
  • Exceptional organizational skills, with attention to detail
  • Solid interpersonal skills and ability to collaborate with internal and external stakeholders
  • Effective time management
  • Empathy and dedication to purpose

Languages

English Holder of Proficiency of Cambridge University, German Holder of ZMP (Mittelstufe), French Basic Skills

Timeline

Patient Engagement Lead

NOVARTIS HELLAS
02.2023

Patient Engagement & Patient Advocacy Senior Manager

NOVARTIS HELLAS
11.2020 - 01.2023

External Communications & Patient Advocacy Manager

NOVARTIS HELLAS
10.2018 - 11.2020

Internal Communications & Corporate Responsibility Manager

NOVARTIS HELLAS
06.2017 - 10.2018

Corporate, Internal & Digital Communications Jr. Manager

NOVARTIS HELLAS
10.2013 - 05.2017

Marketing & Sales Assistant

NOVARTIS HELLAS
02.2010 - 09.2013

Account Manager

PR Connexion Public Relations & Communication Company
07.2009 - 02.2010

PR Executive

POLITICS Strategic Communication & Public Relations Company
07.2008 - 07.2009

Communication and Customer Service specialist

NEW MELLON Investment Services Company
09.2007 - 06.2008

Teacher of English to Pre-Lower and Lower level students

PROODOS, private language school
09.2005 - 05.2008

Ministry of Internal Affairs
04.2004 - 09.2004

KAMAR SA
02.2004 - 08.2005

Field Manager Assistant

ΚΑΠΑ-RESEARCH
09.2002 - 03.2004

Private tutor

09.2001 - 06.2002

Master of Arts - Communication and Public Relations

LaSalle University

Communication and Mass Media

National and Kapodistrian University of Athens

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