Fidan Tahirova
Frankfurt am Main
Summary
Experienced with digital marketing, SEO, and data analysis to drive e-commerce success. Utilizes strategic planning to optimize online presence and improve customer engagement. Track record of leveraging market insights to implement effective sales strategies.
Overview
6
6
years of professional experience
Work History
E-Commerce Specialist
Swatch Group
05.2024 - Current
- Implemented effective visual merchandising techniques, contributing to a 15% increase in Swatch Germany sales across online platforms.
- Led initiatives that resulted in a 20% boost in organic traffic, enhancing overall sales performance.
- Leveraged advanced analytics to drive a 37% increase in conversion rates and enhance customer engagement through targeted strategies.
- Streamlined order fulfillment processes, enhancing efficiency and reducing shipping timeframes.
Marketplace and Digital Account Specialist
Swatch Group
06.2023 - 04.2024
- Managed Swatch's and Flik Flak's presence on Zalando, optimizing seasonal product listings to achieve an increase in visibility.
- Planned and executed digital marketing campaigns, resulting in a 42% improvement in performance metrics through data-driven optimizations.
- Maintained strong relationships with clients through regular communication and proactive problem-solving efforts.
Working Student in E-Commerce
Wella Company
11.2022 - 05.2023
- Created and managed product listings, coordinated with suppliers and vendors, and updated prices, promotions, and inventory
- Worked closely with other departments, such as sales, and marketing, to ensure that eCommerce initiatives align with overall business goals
Working Student in E-Commerce
Groupe SEB (Tefal, Krups, Rowenta)
09.2021 - 10.2022
- Tracked inventory and reviewed retail trends with Profitero spreadsheets to make timely and proactive business decisions
- Uploaded digital media to online storefront, auction sites or other shopping Web sites for advertising purposes
Accountant/ Cost Control Intern
Fairmont Hotel Flame Towers
05.2019 - 07.2019
- Completed journal entries, reconciliations, and account analysis to prepare quarterly financial documents
- Managed receiving operations and proper tracking of incoming materials
Education
Master of Science - International Management
Goethe University
10.2023
Bachelor of Science - Management
The Academy of Public Administration Under The President
07.2020
Skills
- Microsoft Office
- SAP
- Sales Force Commerce Cloud
- Materials Control System
- Advanced Google Analytics
- Hubspot CRM
- Power BI
- Amazon Seller Central
- PSPO I / PSM I
- Figma
- Jira
Languages
German
English
Turkish
Russian
Azerbaijani
Timeline
E-Commerce Specialist
Swatch Group
05.2024 - Current
Marketplace and Digital Account Specialist
Swatch Group
06.2023 - 04.2024
Working Student in E-Commerce
Wella Company
11.2022 - 05.2023
Working Student in E-Commerce
Groupe SEB (Tefal, Krups, Rowenta)
09.2021 - 10.2022
Accountant/ Cost Control Intern
Fairmont Hotel Flame Towers
05.2019 - 07.2019
Master of Science - International Management
Goethe University
Bachelor of Science - Management
The Academy of Public Administration Under The President
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