Driven to simplify the complex - I communicate narratives that build brand awareness, credibility and lasting recall. I'm an award-winning communications expert with 9 years' experience in healthcare, science and corporate social responsibility (CSR). My leadership style combines clarity, pragmatism and independence, which serve my roles in multiple priority, high-pressure environments. Beyond my full-time job, I am also a freelance writer at News Medical (UK) and Medical News Today (U.S.).
● Crafted high-stakes communication for senior leaders such as Mr. Glenn Saldanha (Chairman & MD), Ms. Cheryl Pinto (Director of Corporate Services & CSR) and Mr. Sriram Venkatasubramanian (Global Leader of Operations)
● Drove communication strategy for subsidiary “Glenmark Life Sciences” going public, i.e. undertaking its initial public offering (IPO)
● Introduced new microsite during the COVID-19 pandemic to engage with employees: 11,000 employees subscribed in two weeks
● Creatively strategized new product launches, disease awareness campaigns and corporate social responsibility (CSR) programs
● Led website and intranet copy-writing, content for annual report and quarterly employee magazine
● Slashed communication budget by 30% by reducing external vendors and empowering internal colleagues to write effectively
● Head science writer for global health organizations (UNICEF, WHO, USAID), pharmaceutical companies (Pfizer, Merck, Eli Lilly) and NGOs (Bill and Melinda Gates)
● Managed 10+ science and healthcare accounts, strategized for (and won) international business pitches on a regular basis
● Grew existing channels of communication by 25% across print, digital and social media
● Led writing of press releases, articles, blogs, white papers, policy reports
● Improved internal engagement by introducing a new science-policy newsletter regularly distributed to Edelman offices globally
● Mentored junior team members in global communication practices
● Also led planning and execution of international health conferences, public health events and symposia