Inga Teiserskyte

• Managed the full advertising stack, new ad format integration, maintenance, data-protection framework
• Established strong relationships with key stakeholders, external partners and service providers
• Owned and improved first party data and its collection, user profile, onboarding, login experience and Martech stack
• Lead two cross-team initiatives: a full ad-server migration and a complete tracking stack migration
• Managed and developed special ad product integrations (quizzes, games) and e-commerce initiative

• Managing advertising partners (Ad networks, programmatic ad sources): maintaining existing and building new relationships
• Working closely with engineering team: managing new implementations (SDK, API), scheduling updates
• Managing day-to-day ad-ops (waterfall, content control, frequency) to maximize daily revenue from advertising
• Berlin (One of the biggest dating app in Europe)

• Managing supply side partners (a portfolio of $9.3M+ net revenue to publisher quarterly), helping them with the SDK and API integration/optimization processes
• Upselling new advertising products and placements
• Working closely with solution engineering, sales teams during the integration phase
• Berlin (Adtech Mediation provider)

• Bringing new supply side partners onboard (a portfolio of $4M+ net revenue to publisher quarterly), helping them with the SDK and API integration/optimization processes
• Suggesting the best ad monetization strategy for the new publishers: ad formats, placements, ad networks
• Working closely with product, solution engineering teams during the integration phase
• Berlin

• Acquiring users for gaming and non-gaming apps via Facebook, Russian social networks
• Managed campaign budgets, direct communication with clients, PMDs, ad networks
• Added a new mobile user acquisition channel (Twitter)
• Berlin

• Berlin

• Vilnius, Lithuania

Thesis: Building a Product/Platform-as-a-Community