Results-oriented professional with over a decade of experience in marketing, sales, and operations management. Proactive and hands-on problem solver excelling in enhancing sales processes and maximizing efficiency. Skilled in data analysis and implementing effective sales strategies. Collaborative team player with a strong sense of empathy. Thrives on embracing fresh challenges and committed to continuous learning, leveraging a diverse background enriched by a strong scientific foundation.
Hi, I’m
ŞİRİN YURDAKUL KORKMAZ
Summary
Overview
13
years of professional experience
Work History
NUXE GmbH
Sales & Operations Manager
04.2023 - Current
Job overview
- Company Overview: internationally operating cosmetics company
- P&L Responsibility: Oversee budgeting for logistics and COGs, ensuring alignment with overall financial targets
- Annual Sales Planning & Forecasting: Contribute to the creation of SKU-level sales forecasts, offering strategic insights for resource allocation
- Strategic Support for Sales Team: Collaborate with the Commercial Manager to develop sales strategies, define team objectives, and drive performance
- Logistics Management: Supervise inbound and outbound logistics processes, optimizing inventory levels and ensuring timely product availability
- Cross-Functional & External Collaboration: Work closely with Marketing, Sales, Operations, and Finance teams at Nuxe Germany and at headquarters in France while serving as the primary contact for the logistics partner to streamline processes, identify synergies, and boost productivity
- Process Optimization: Streamline workflows and automate reporting, reducing repetitive tasks and facilitating data-driven decisions
- Internationally operating cosmetics company
- Key Achievements
- Contract Optimization: Transitioned from a rate-based contract with the logistics partner to an activity-based model, achieving substantial cost savings
- Process Enhancement: Structured key processes by improving sales planning and forecasting, establishing robust budget follow-up procedures, facilitating clear team objectives, and automating reporting-ultimately enhancing efficiency and saving time
- Forecast Accuracy Improvement: Increased forecast accuracy from 45% to 64% in one year through refined data analysis and continuous process monitoring
NUXE GmbH
Marketing & Sales Support (Part-time)
04.2021 - 04.2023
Job overview
- Data Management, Analysis & Reporting
- Developed an automated campaign planning tool, streamlining sales and marketing goal integration
- Conducted sell-in, sell-out, and campaign analysis, delivering insightful reports and presentations
NUXE GmbH
Brand Manager (Substitute)
06.2020 - 10.2020
Job overview
- Led the effective implementation of the annual marketing plan
- Worked in close partnership with the Sales Manager to develop a holistic sales and marketing strategy
- Assumed a critical role during budget meetings with headquarters to ensure alignment with our strategic objectives
NUXE Group
Brand Manager
09.2013 - 01.2017
Job overview
- Conducted comprehensive marketing and competitor analyses
- Devised and executed the annual marketing plan
- Proficiently managed budget planning and allocation
- Generated sales analysis reports for sell-in und sell-out performance
- Monitored inventory and forecasted merchandise and marketing tool requirements
- Planned and implemented sell-out activations in POS locations
- Planned, developed and implemented POSM and special offers
- Prepared B2B campaign presentations and print materials
- Formulated and executed communication strategies: PR & Media
- Organized PR events for press and influencers cooperating with a PR agency
- Initiated and managed social media platforms, including Instagram and Facebook
- Organized and executed training events for clients and team members
- Stepped into the role of Sales Manager for a critical three-month period, ensuring a seamless transition
- Organized team meetings and team building activities
- Supervised and mentored a Junior Brand Manager
NUXE Group
Junior Brand Manager
06.2013 - 09.2013
Job overview
- Developed and implemented marketing tools
- Prepared marketing and training presentations
NUXE Group
Marketing Intern
09.2012 - 06.2013
Job overview
Education
Galatasaray University
M.A. from Marketing Communication Management
01.2018
University Overview
Bosporus University
Bachelor of Science from Molecular Biology and Genetics
06.2012
University Overview
Language of education: English
Galatasaray Highschool
Baccalauréat
06.2007
University Overview
Language of education: French
Skills
- Strategic Planning
- Sales & Article Forecasting
- Budget Management
- Data Analysis
- Proficient in Microsoft Dynamics
- Process Optimization
- Third-Party Logistics Management
- Power Query
- Power Pivot
- Macro-Enabled Excel Expertise
- Power BI Proficiency
- Pipeline Management
- Sales Process Optimization
Languages
German
Advanced (C1)
English
Advanced (C1)
French
Advanced (C1)
Turkish
Bilingual or Proficient (C2)
Hobbies and Interests
Hobbies and Interests
- Swing dance
- Graphic novels
- Sewing
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Sales & Operations Manager
NUXE GmbH
04.2023 - Current
Marketing & Sales Support (Part-time)
NUXE GmbH
04.2021 - 04.2023
Brand Manager (Substitute)
NUXE GmbH
06.2020 - 10.2020
Brand Manager
NUXE Group
09.2013 - 01.2017
Junior Brand Manager
NUXE Group
06.2013 - 09.2013
Marketing Intern
NUXE Group
09.2012 - 06.2013
Galatasaray Highschool
Baccalauréat
Galatasaray University
M.A. from Marketing Communication Management
Bosporus University
Bachelor of Science from Molecular Biology and Genetics
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