Ismahan Bouabsa
Marketing And Managment
Berlin
Summary
Dynamic and results-driven Marketing & Management professional with a Master's in International Marketing. Experienced in social media management, digital strategy, market research, and business expansion. Strong expertise in Google Analytics, brand positioning, and consumer behavior analysis. Adept at developing marketing strategies, managing online presence, and optimizing content engagement. Passionate about international business growth and brand development.
Overview
6
6
years of professional experience
4
4
Languages
Work History
Instagram and Tiktok Content Creator
Freelacer
12.2023 - Current
- Boosted brand engagement by creating compelling social media posts and campaigns.
- Applied current editing and photography tools to tell great stories.
- Strengthened content through proofreading and editing.
- Cultivated a loyal following on social media platforms through consistent posting schedules and authentic community engagement strategies.
Project Manager and Sales Representative
Leda Pharma Company
01.2023 - 03.2023
- Monitored project performance to identify areas of improvement and make adjustments.
- Assisted in the development of project scopes, objectives, and timelines to ensure successful outcomes.
- Developed comprehensive documentation to provide clear guidance for project activities and deliverables.
Marketing Assistant
Laboratory Of Microbiological Analysis
01.2021 - 12.2022
- Input new data, updated old records and cross-checked information to keep marketing database up-to-date.
- Increased brand awareness by implementing targeted marketing campaigns and social media strategies.
- Created engaging content for Pinterest, Facebook, and Instagram.
- Boosted sales performance by assisting in the creation of persuasive marketing materials such as brochures and product sheets.
Marketing Volunteer
Hospice
01.2019 - 09.2021
- Utilized Google Analytics to track website metrics, making data-driven decisions on areas for improvement.
- Enhanced customer loyalty by creating a personalized email marketing campaign targeting existing clients.
- Managed social media accounts, consistently posting relevant content while engaging with followers in a timely manner.
- Coordinated sponsorships and partnerships with local businesses, increasing visibility within the community.
Education
Master of Arts - International Marketing And Management
International University of Applied Sciences
Berlin, Germany11-2023
Preparation Course - Business
International University of Applied Science
Berlin, Germany10-2021
Master of Arts - English-as-a-Second-Language Education
University 2
France09-2020
Bachelor of Arts -
University 2
France05-2018
Skills
Social media marketing
Influencer collaboration
Content scheduling
SEO strategies
Google Analytics 4 & Data Interpretation
Digital Marketing & SEO
Market Research & Consumer Insights
Brand Positioning & Growth Strategies
Business-to-Business (B2B) Sales
Negotiation & Client Relations
Customer Engagement & Service
Google Ads & Paid Campaigns
Content Creation & Copywriting
Microsoft Office (Word, Excel, PowerPoint)
WordPress & Website Management
Languages
English
Advanced (C1)
French
Intermediate (B1)
Arabic
Bilingual or Proficient (C2)
German
Elementary (A2)
Timeline
Instagram and Tiktok Content Creator
Freelacer
12.2023 - Current
Project Manager and Sales Representative
Leda Pharma Company
01.2023 - 03.2023
Marketing Assistant
Laboratory Of Microbiological Analysis
01.2021 - 12.2022
Marketing Volunteer
Hospice
01.2019 - 09.2021
Master of Arts - International Marketing And Management
International University of Applied Sciences
Preparation Course - Business
International University of Applied Science
Master of Arts - English-as-a-Second-Language Education
University 2
Bachelor of Arts -
University 2