Jenny Viola Morina

Electronics Design Consulting and Account Management.

• Consulted with electronics engineers, PCB designers, heads of R&D, and CEOs to create streamlined, unified design workflows for faster development cycles and improved product reliability.
• Cultivated and maintained strong client relationships to drive satisfaction and retention.
• Developed strategic account plans to align with client objectives and enhance service delivery.
• Implemented Altium's integrated platform to eliminate fragmented processes, enabling clients to focus on innovation, and deliver cutting-edge products.
• Managed strategic accounts for Altium, ensuring client satisfaction, revenue growth, and adoption of advanced design solutions.
• Collaborated with engineering teams to drive product adoption and increase market share through tailored solutions.
• Drove revenue growth through strategic account management and consultative selling across EMEA regions.
• Built strong client relationships, resulting in repeat business, and long-term partnerships.
• Managed over 20 to 50 customer calls per day.

Partner Relationship and Revenue Growth

• Built and nurtured strong relationships with existing partners to drive revenue growth, and identify new opportunities.
• Prospected and generated leads through webinars, seminars, email campaigns, trade shows, events, and inbound inquiries, using consultative sales techniques.
• Achieved monthly, quarterly, and annual sales targets through a technical sales cycle, solution selling, and platform demonstrations (online and in-office).
• Actively participated in sales and marketing programs to generate new prospects and expand the pipeline.
• Utilized CRM daily for accurate activity tracking, forecasting, and communication of opportunity details.
• Worked closely with partners to identify growth opportunities, manage pipelines strategically, and provide feedback to improve internal processes, while monitoring market trends and competitive activity.

Digital Marketing and Sales Enablement Experience.

• Built and maintained a personal website, and high-converting landing pages for lead generation and email campaigns.
• Designed and delivered workshops on digital marketing and branding strategies for small businesses, driving customer acquisition, and revenue growth.
• Supported entrepreneurs in building online residual income, strengthening brand presence, and leveraging social media for business expansion.
• Focused on creating long-term client relationships through strategic branding and marketing initiatives. Marketing for small business owners.
• - Branded Solutions for Network Marketers and Small Business Professionals.

Business Development and Strategic Partnerships.

• Managed all business development activities, building market position by identifying, negotiating, and closing strategic partnerships.
• Researched industry trends, events, and publications to identify new opportunities, and develop innovative growth strategies.
• Prospected and engaged potential partners to explore and secure business deals, strengthening long-term relationships.
• Achievement: Implemented a LinkedIn-based lead generation system, creating a warm prospect list, and driving ongoing relationship nurturing.
• Contributed to high-profile projects, including American Express and the BMW i8 Pure Impulse Experience Programme, delivering premium content marketing and loyalty solutions.

Real Estate Sales & Client Relations

• Created targeted advertisements to promote property rentals and attract qualified buyers.
• Collaborated with appraisers and clients to determine competitive market pricing.
• Advised sellers on strategies to enhance property appeal and maximize value.
• Acted as an intermediary between buyers and sellers, facilitating negotiations and managing transactions.
• Conducted property showings at open houses and private appointments; generated property lists aligned with client needs and budgets.
• Prospected through cold calls to secure exclusive listings and expand portfolio.
• Delivered exceptional customer service by understanding client needs and building long-term relationships.

Channel Sales & Partner Enablement

• Engaged regional distributors, resellers, and customers to drive proactive sales opportunities, pipeline management, and deal closure.
• Served as the primary contact for partners on all channel-related activities, including enablement, training, certification, marketing, deal registration, and support.
• Drove adoption of LifeSize solutions across regional channels and customer segments.
• Guided new resellers through onboarding and registration processes to become certified LifeSize partners.
• Ensured partners were updated on product portfolio, engagement processes, joint presentations, pricing, negotiations, and implementation oversight.
• Qualified customer inquiries and assigned them to channel partners for follow-up.
• Represented LifeSize in customer meetings (virtual and onsite), demonstrating product portfolio and recommending tailored solutions.

Sales & Account Management – Autodesk

• Worked closely with Field Sales and Autodesk Partners, managing major accounts in Sweden (AEC, MFG, M&E) and providing flexible support for UK, Denmark, and Norway.
• Drove revenue through subscription renewals and new business development, consistently meeting or exceeding quarterly and annual targets.
• Conducted outbound calls to determine customer requirements and recommend tailored solutions.
• Increased sales and transaction size through up-selling, cross-selling, and add-on strategies.
• Utilized Salesforce.com for opportunity tracking, accurate forecasting, and activity documentation.
• Maintained strong product knowledge, market insights, and competitive awareness to support consultative selling.

Broadcast Production & Content Development

• Managed production for the game show Fullpott, broadcast on Kanal5 (Channel 5) in Sweden.
• Developed engaging broadcast games, wrote, produced, and edited game content to ensure high viewer engagement.
• Created commercial materials in collaboration with the sales team and maintained a comprehensive game strategy database.
• Supported 9Live (ProSiebenSat.1 Media) in managing phone-vote systems and nightly quiz shows across Sat.1, ProSieben, Kabel Eins, and N24, including occasional cross-channel broadcasts.

Contract Coordination & Process Management

• Streamlined purchasing and financial control processes to ensure efficiency and compliance.
• Set up and maintained progress reporting structures for project tracking.
• Managed financial administration of project budgets, including reconciliation and invoice issue resolution.
• Coordinated workshops and training room arrangements to support project activities.
• Assisted with resourcing and contract signing, including time writing and purchase requests.
• Oversaw intranet content management for internal communication and documentation.

Project Management & Broadcast Production

• Led the Swedish broadcast team and reported directly to the Production Manager.
• Managed project operations while acting as producer and commercial editor for interactive broadcasting shows.
• Created broadcast games, handled contract renewals, and ensured monthly commercial targets were met.
• Delivered live broadcasts for 2 hours daily, maintaining high production standards and audience engagement.

Corporate Purchase Solutions Representative

• Served as Swedish/English-speaking representative for the Corporate Purchase Solutions department.
• Managed account setups and maintenance, ensuring accuracy and compliance.
• Oversaw credit control, contract negotiations, and adherence to compliance standards.
• Handled payment reconciliation and provided comprehensive administrative support.

Billing & Process Coordination

• Liaised with Accounts Payable, Credit Control, and Billing departments to ensure efficiency in all billing processes.
• Resolved internal customer queries promptly by analyzing issues and implementing solutions within set timeframes.
• Acted as IT Focal Point for the procurement team, communicating updates on system changes and implementations.
• Served as HSE Focal Point with a diploma in fire safety and basic first aid (Dutch government recognized).
• Contributed to Shell Project Better World through volunteer initiatives, including beach clean-ups, community awareness projects, internal environmental campaigns, and charity events.

Credit & Collections Management

• Owned and managed credit and collections processes, ensuring timely payments and compliance.
• Created and maintained dunning cycle overviews and letters for efficient follow-up.
• Set up and managed Customer Master Data, including credit limits, legal details, and securities.
• Coordinated payment plan proposals and pre-receivership recoveries to minimize risk.
• Monitored accounts to identify those requiring special attention and proactive action.
• Communicated with the sales team to resolve issues quickly and maintain customer satisfaction.
• Followed up on overdue accounts and assessed creditworthiness of new and existing customers through financial analysis.