Jolivette Tematio
Frankfurt,HE
Summary
Business Growth Strategist and Marketing Executive boasting a 7-year trajectory of designing and executing advanced marketing strategies across B2B and B2C landscapes. Specializes in driving business expansion and scaling through dynamic marketing campaigns that amplify brand authority, enhance client acquisition, and boost revenue. Proficient in leading cross-disciplinary teams to deliver standout marketing results.
Committed to leveraging extensive marketing expertise and strategic leadership to elevate organizational success.
Overview
4
4
years of professional experience
7
7
years of post-secondary education
1
1
Certification
Work History
Senior Marketing Executive & Vice-President
Drogon Consulting
Frankfurt am Main, Hesse
02.2020 - Current
- Spearheaded traffic growth initiatives, leveraging Meta advertising, content distribution, email automation, and outbound tactics, achieving a 21X return on ad spend (ROAS).
- Crafted solution-focused plans to meet business growth objectives, informed by Google Analytics and internal data analysis.
- Cultivated relationships with high-profile clients, devising and executing innovative acquisition strategies, enhancing client satisfaction by 25%.
- Managed a diverse portfolio of client projects, leading a 15-person team to deliver on time and under budget, providing actionable recommendations and insights.
- Implemented integrated reporting systems for a comprehensive view of marketing campaigns and customer journeys, driving ongoing optimization.
Senior Marketing Manager & Co-founder
Quantum Scaling
Karlsruhe, Baden-Württemberg
05.2023 - 05.2024
- Drove a 210% increase in client base through dynamic marketing strategies within the first 90 days of operation.
- Administered marketing budget with a strategic focus, realizing 75% cost savings through meticulous allocation and performance analytics.
- Advanced the use of analytics for marketing insights, boosting campaign effectiveness by 50%.
- Forged strategic partnerships and steered stakeholder relations, delivering strategies that consistently surpassed KPI benchmarks.
- Oversaw vital acquisition channels, including content creation for YouTube and TikTok, as well as Google and Meta advertising campaigns.
Marketing Manager
Elevated Recovery
California, US
07.2021 - 08.2023
- Enhanced online presence and engagement for a top-tier addiction recovery service provider through targeted digital marketing efforts.
- Led SEO and content marketing initiatives, boosting brand visibility with a 65% surge in organic traffic.
- Orchestrated teams to execute cohesive campaigns via email, social media, and paid ads, resulting in a 47% increase in closing ratios.
- Collaborated with the founder to launch 5 new premium offerings to foster impact and revenue growth.
- Implemented a robust content marketing strategy, establishing the company as an industry thought leader and driving a 50% rise in inbound inquiries.
Chief Marketing Officer
MortgageLadder
London, UK
12.2020 - 12.2022
- Directed marketing at a leading mortgage brokerage, crafting a strategy that quintupled lead generation in one year.
- Enhanced customer retention by 60% through tailored CRM campaigns, optimizing the customer journey.
- Partnered with executive teams to synchronize marketing efforts with business goals, yielding a 75% boost in cross-sell potential.
- Stewarded a multi-channel advertising budget, fine-tuning ads spend to secure an average 11X return on ad spend while enhancing profitability and stakeholder value.
- Led digital transformation initiatives, adopting data analytics to refine marketing tactics and elevate service offerings.
Education
Master of Science - Financial Mathematics
Ulm University
Germany 09.2016 - 02.2019
Master of Science - Statistics And Actuarial Science
University Of Bologna
Italy 09.2015 - 03.2017
Bachelor of Science - Finance And Economics
University Of Pavia
Italy 09.2012 - 08.2015
Skills
- Project & Campaign Management
- Email Marketing & Automation
- Funnels Building & Optimization
- Market Research & Positioning
- Audience & Brand Building
- Social Media Marketing
- Paid Media Strategies
- Clients Acquisition
- Data Analysis
- Leadership
Certification
- High Ticket Copywriter
- Digital Marketer
- Facebook Ads Mastery
- Master Internet Marketer
Languages
English
Fluent
French
Native
Italian
Fluent
German
Upper intermediate
References
References available upon request.
Timeline
Senior Marketing Manager & Co-founder
Quantum Scaling
05.2023 - 05.2024
Marketing Manager
Elevated Recovery
07.2021 - 08.2023
Chief Marketing Officer
MortgageLadder
12.2020 - 12.2022
Senior Marketing Executive & Vice-President
Drogon Consulting
02.2020 - Current
Master of Science - Financial Mathematics
Ulm University
09.2016 - 02.2019
Master of Science - Statistics And Actuarial Science
University Of Bologna
09.2015 - 03.2017
Bachelor of Science - Finance And Economics
University Of Pavia
09.2012 - 08.2015
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