LOUAI AMASHA
Frankfurt am Main
Übersicht
8
8
years of professional experience
2021
2021
years of post-secondary education
Berufserfahrung
Intensive German Language Studies
VHS
Frankfurt am Main
2024.03 - 2025.06
- Relocated to Germany on April 1st, 2024.
- Completed an intensive full-time German language program.
- Achieved TELC Deutsch C1 certification.
- Gained strong integration in German culture and daily communication.
PUBLIC RELATIONS MANAGER
SHINY GROUP
2023.07 - 2024.02
- Communicate with the social media team and marketing department to plan content.
- Establish and maintain relationships with clients.
- Research industry trends.
- Approach media outlets to negotiate advertising opportunities.
- Analyzing all media coverage of the organization and drafting appropriate responses.
- Working with the social media team to create a content calendar.
- Organizing promotional events such as press tours and conferences.
HEAD OF BRANDING SECTION
NOUVAL GROUP
2021.11 - 2023.06
- Manage a team of marketing people working on brand initiatives.
- Lead creative development to motivate the target audience to "take action".
- Establish performance specifications, cost and price parameters, market applications and sales estimates.
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs.
- Monitor market trends, research consumer markets and competitors' activities..
- Monitor product distribution and consumer reactions.
- Devise innovative growth strategies.
- Align the company around the brand's direction, choices and tactics.
MARKETING SPECIALIST
NOUVAL GROUP
2020.09 - 2021.10
- Conduct market research to find answers about consumer requirements, habits and trends.
- Brainstorm and develop ideas for creative marketing campaigns.
- Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies.
- Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts.
- Liaise with external vendors to execute promotional events and campaigns.
MARKETING CORDINATOR
LAMPS LIGHTING COMPANY
2019.01 - 2020.08
- Updating social media accounts.
- Implement marketing plans.
- Create branded advertising campaign.
- Support the marketing and design teams by coordinating and collating content.
- Conduct market research to identify marketing opportunities and negotiate media coverage.
- Undertake individual tasks of a marketing plan as assigned.
MARKETING ASSISTANT
SAFE SOFTWARE COMPANY
2018.01 - 2018.12
- Working closely with sales and marketing department.
- Creating marketing materials such as white papers and presentations.
- Giving presentations.
- Preparing, formatting and editing a range of documents.
- Understanding company product and brand.
- General office duties.
- Creating and interpreting a variety of reports.
MANAGER ASSISTANT
TBZ WEDDING CARDS
2017.06 - 2017.12
- Making Sales order, Sales quotation, Incoming payment.
- Update customer records in the company database as required.
- Working closely with store manager to lead staff.
- Hiring, training and developing new employees.
- Report any inventory or service issues to management and the appropriate Account Manager immediately.
- -EGYPT
Ausbildung
Master of Science - Marketing and Digitalisierung, Entrepreneurship & Innovation.
philipps university
Marburg 2025 - Current
ACCOUNTING DEPARTMENT - Faculty of commerce
AIN SHAMS UNIVERSITY
Kompetenzen
- Excellent Negotiation Skills
- Digital advertising
- Social media management
- Presentation Skills
Languages
Arabic
Proficient
C2
English
Advanced
C1
Benutzerdefiniert
- VICE-PRESIDENT, DAAD -DAFI Community Service Club and Social Affairs Club.
- Provided remote social support to refugees – catholic relief services.
- Volunteer – Stützende Hände.
Zeitleiste
Intensive German Language Studies
VHS
2024.03 - 2025.06
PUBLIC RELATIONS MANAGER
SHINY GROUP
2023.07 - 2024.02
HEAD OF BRANDING SECTION
NOUVAL GROUP
2021.11 - 2023.06
MARKETING SPECIALIST
NOUVAL GROUP
2020.09 - 2021.10
MARKETING CORDINATOR
LAMPS LIGHTING COMPANY
2019.01 - 2020.08
MARKETING ASSISTANT
SAFE SOFTWARE COMPANY
2018.01 - 2018.12
MANAGER ASSISTANT
TBZ WEDDING CARDS
2017.06 - 2017.12
Master of Science - Marketing and Digitalisierung, Entrepreneurship & Innovation.
philipps university
2025 - Current
ACCOUNTING DEPARTMENT - Faculty of commerce
AIN SHAMS UNIVERSITY