Mahmood Sediq
Schweinfurt
Summary
International student recruitment professional with proven experience building and leading operations in Germany and Europe. Successfully launched a new market from the ground up and delivered 40+ enrollments within six months with minimal advertising spend, while managing a team of three advisors and one business development specialist. Skilled in strengthening university partnerships and developing practical processes that improve conversion and student outcomes. Brings a strong understanding of both the agency and institutional side of recruitment, with the ambition to step into a senior leadership role inside BSBI.
Overview
6
6
years of professional experience
Work History
Regional Business Development Manager
United Education
Remote
01.2025 - Current
- Built from scratch and led European Expansion, recruiting 40+ students in six months across Germany and other priority markets with minimal ad spend.
- Managed and coached a team of 3 advisors + 1 BD specialist; set targets, tracked KPIs, conducted call reviews, and introduced weekly performance sessions to raise team output.
- Designed lead allocation rules by country, program, and budget, ensuring faster response times and stronger conversion.
- Oversaw Salesforce CRM pipeline tracking from inquiry to enrollment; improved follow-up rates and reduced lost leads.
- Researched new markets and identified suitable universities in Germany, Spain, UK, and Romania for partnership. Took ownership of the full process from reviewing contracts and negotiating terms to managing ongoing relationships with institutional partners.
- Aligned and built marketing strategies with internal teams and partners. Developed briefs for campaigns, monitored cost-per-lead, and ensured marketing efforts supported recruitment goals and enrollment growth.
- Produced admissions playbooks and student checklists (documents, visa, housing, insurance) to cut down post-offer drop-offs.
Business Development Specialist
United Education
İstanbul
03.2023 - 01.2025
- Delivered international student recruitment sales, consistently meeting monthly KPIs in student acquisition for private Turkish universities.
- Supported market research and helped identify trends shaping international student demand in Turkey and the wider region.
- Contributed to marketing campaigns by providing insights from student interactions and regional feedback, ensuring ads and messaging aligned with target markets.
- Played a key role in United Education’s expansion to the Persian-speaking student market: initiated the idea, conducted research, and led advisor trainings to equip the team.
- Represented United Education at international education fairs and student events, supporting lead generation and brand visibility.
Self Employed - own agency
İstanbul
01.2020 - 09.2023
- Advised and supported international students applying to Turkish universities, providing guidance on program selection, admissions, and visa processes.
- Built relationships with universities and coordinated student applications from inquiry to enrollment.
- Gained early hands-on experience in student recruitment, counseling, and B2C lead conversion.
Account Manager/Business Development
Trive Financial Services
Istanbul
03.2022 - 03.2023
- Developed business opportunities for Trive’s online trading and investment platform across the MENA region, focusing on client acquisition and relationship management.
- Managed a portfolio of client accounts, providing tailored support on trading solutions, onboarding, and platform use to maximize engagement.
- Supported regional growth strategy by identifying market trends and customer needs, contributing to sales campaigns and localized approaches.
- Consistently exceeded monthly KPIs in client acquisition and retention, helping strengthen Trive’s footprint in MENA.
Education
Master - Business and Engineering
THWS
Schweinfurt03.2026
Bachelor - Industrial Engineering
Istanbul Aydin University
Istanbul09.2022
Skills
- International Business Development
- Student Recruitment & Enrollment Strategy
- Partnerships Management
- Salesforce CRM & Lead Management
- Consultative Sales, Challenger, SPIN Techniques
- Objection Handling
Languages
Arabic, Native
English, C1
Turkish, B2
Persian, B2
German, A2
Additional
Flexible to travel, willing to relocate to Berlin, Available for evening/weekend fairs and international travel
Timeline
Regional Business Development Manager
United Education
01.2025 - Current
Business Development Specialist
United Education
03.2023 - 01.2025
Account Manager/Business Development
Trive Financial Services
03.2022 - 03.2023
Self Employed - own agency
01.2020 - 09.2023
Master - Business and Engineering
THWS
Bachelor - Industrial Engineering
Istanbul Aydin University
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