Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic
Malaz Siddig

Malaz Siddig

Neuss

Summary

Experienced Marketing Communications & Branding with a demonstrated history of working with different fields especially the advertising industry, Have a real experience total of 6 years in marketing communications industry techniques and Solutions, about 3 years of strong experience and market knowledge in digital marketing.

I'm passionate about Company Clients Satisfaction, Customer relations management, Project Management, Research and Analytics, Creating business goals, enjoying meet deadlines with 5 Top Skills: Strong Communicator, Digital Marketing player, Good Planner, Analytical Skills, Also Writing and professional Copywriting.

I'm Committed to returning Clients for the long term and helping them achieve success.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Mother

Home Office
10.2022 - Current
  • New Mom for one year baby girl.
  • During this time I'm learning deeply about field of Marketing in German market, New Social media marketing tactics ans staying up to date with digital trends.
  • Start using TikTok , there is huge targets here.
  • More focus on Online Marketing and paid advertising, SEO Manager.
  • Improving my German language skills through online self learning from A2 to B2.

Digital Media Consultant

Goethe-Institut e.V,
08.2020 - 09.2022
  • Developed social media planning and strategy monthly.
  • Researched and developed new campaigns across multiple channels. Social media and Google Ads.
  • Developed monthly content timeline, copywriting in Arabic, English, German. and designs using photoshop and Canva.
  • Assessed paid media analytics against KPIs using Google Analytics, internal reporting and agency reporting and presented findings to Marketing and project Managers/.

Digital Account Manager

Go Digital Agency, Sudan
10.2018 - 07.2020
  • Led team to achieve quarterly goals to sign new contracts- new clients.
  • Designed and implemented digital, web and social strategies to align with client business goals.
  • Analyzed and reported digital campaign performance with focus on program optimization.
  • Worked cross-functionally with various departments on projects.
  • Created engaging content optimized for specific platforms and intended audience.

Digital Media Manager

Brand Avenue Advertising Agency
10.2017 - 09.2018
  • Develop and implementation of digital media strategies that improve brand awareness, boost engagement.
  • Establish priorities and set campaign objectives, budget, and relevant KPIs.
  • Conduct market research and competitor analysis.
  • Create guidelines for content production to ensure uniform brand messaging.
  • Prepare reports on campaign performance, behavior trends, or online traffic metrics and present them to rest of team and senior leadership.
  • Manage and optimize internal processes using project management tools (Trello, Asana, Internal agency tool).

Assistant Marketing Manager

Emaar Realestates, Sudan
07.2016 - 09.2017
  • Improved product marketing monthly plan, branding strategies to increase client outreach.
  • Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
  • Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
  • Transformed corporate website and social media platforms to better engage customers and promote sales.

Education

Bachelor of Science - Communication Science And Advertising

Sudan University of Science And Technology
Sudan
04.2017

Skills

  • Strong Communication and Social skills, doing better with Team
  • Administration and office management, Strong Analytical Skills
  • Business and Creative Copywriting
  • Graphic design skills Photoshop and Canva
  • Heavy Technical skills "CRM, Saleforce, ERP, Buffer, Microsoft office suite"
  • Sales and direct Marketing Budget management

Certification

  • Professional Diploma Marketing and Sales- 2020.
  • Media For Social Impact- 2017 .
  • TIL Foundation Level 4 -2016.
  • Enterprise Development and Investment Promotion Program-2015.

Languages

Arabic
Bilingual or Proficient (C2)
English
Upper intermediate (B2)
German
Upper intermediate (B2)

Timeline

Mother

Home Office
10.2022 - Current

Digital Media Consultant

Goethe-Institut e.V,
08.2020 - 09.2022

Digital Account Manager

Go Digital Agency, Sudan
10.2018 - 07.2020

Digital Media Manager

Brand Avenue Advertising Agency
10.2017 - 09.2018

Assistant Marketing Manager

Emaar Realestates, Sudan
07.2016 - 09.2017

Bachelor of Science - Communication Science And Advertising

Sudan University of Science And Technology
Malaz Siddig