Marketing Specialist with 6+ years in MedTech, experienced in product launches, operations, and cross-functional coordination. Eager to leverage strong organizational and communication skills in Customer Service and Administration to deliver exceptional client experiences and streamline processes.
Overview
16
16
years of professional experience
3
3
Languages
Work History
Marketing Specialist
Johnson & Johnson MedTech
01.2022 - 04.2025
Lead marketing operations for Sports Medicine & Joint Reconstruction platforms, ensuring efficiency in stock, processes, and product support
Manage inventory diagnostics, CAPEX monitoring and product lifecycle processes including discontinuation and data hygiene in SAP
Coordinate launch preparation and execution for major products like Attune and Pure Vue, including logistics, technical materials, pricing, and promo support
Drive creation and update of marketing assets: product catalogs branding kits, mobile booths, demo cases, and training support materials
Collaborate cross-functionally with Sales, Planning, ProfEd, Regulatory, Finance, BI, and Compliance teams
Manage event participation (national conferences & forums) and support educational initiatives with samples and logistics
Track and control sample budget and equipment turnover for hospital demos and trials
Execute back-to-market strategies, aiming to reach NTS, MS, BME, and profitability goals across all portfolios
Key Projects & Goals:
Attune Education & Launch Project
Pure Vue Product Launch
Sigma Discontinuation (2024)
National Regime Compliance Project
Achieve 2024 market share targets
Administrative Assistant
Johnson & Johnson MedTech
03.2017 - 01.2022
Structured and developed a comprehensive library of marketing assets for the sales team, including brochures, presentations, product sheets, website content, advertisements, and publications
Provided ongoing support to the Group Brand Manager on key marketing initiatives, including product pre-launch and launch campaigns
Managed internal and external events, ensuring smooth execution and alignment with brand strategy
Handled full document flow (POs, RNs, HCC, etc.) across marketing, regulatory affairs, medical, and sales functions
Ensured all documentation and activities complied with corporate compliance policies and were delivered accurately and on time
Facilitated cross-functional coordination, processing shared data and tracking progress across multiple teams
I started my career at Jazz Tour as an Assistant Manager and later transitioned into a Sales role. I handled the full sales cycle — from client requests and needs analysis to booking, trip support, and post-travel service. Additionally, I developed and managed the Scandinavia product line:
Sourced and negotiated with new suppliers
Designed new travel routes and group tours
Managed logistics and customer experience
This role sharpened my organizational and managerial skills, taught me to perform under pressure, and strengthened my ability to solve complex issues while maintaining a high level of customer service and attention to detail.
Education
Tourism and Travel Services Management
Russian New University
01.2012
Skills
Project management
Project planning
Database management
Market trend analysis
Copywriting
Proficient in MS Office, Hubspot, Salesforce, Adobe Photoshop
Senior Software System Integration & Testing Manager at Defense Research and Development Organization (RAFAEL)Senior Software System Integration & Testing Manager at Defense Research and Development Organization (RAFAEL)