MOHAMMAD NASSER
Marketing And Business Development Manager
Dresden
Summary
Results-driven marketing and business development professional with a proven track record in creating and implementing effective marketing strategies. Strong team collaboration and adaptability in dynamic environments are key strengths. Expertise includes market analysis, strategic planning, and client relationship management, ensuring successful outcomes in all endeavors.
Overview
15
15
years of professional experience
4044
4044
years of post-secondary education
2
2
Certifications
3
3
Languages
Work History
Marketing and Business Development Manager
Learning Oasis International and National School
11.2023 - Current
- Developed and implemented comprehensive marketing strategies to enhance brand visibility and attract new clients.
- Managed social media campaigns across multiple platforms, creating engaging content that increased follower engagement by 50%.
- Coordinated events and workshops that elevated community involvement and showcased academy programs, driving enrollment growth year-over-year.
- Analyzed performance metrics from marketing campaigns using CRM tools to optimize strategies and maximize return on investment for promotional activities.
- Increased brand awareness by developing and executing strategic marketing campaigns.
- Collaborated with cross-functional teams to develop integrated marketing plans aligned with overall business objectives.
- Coordinated with design and media teams to develop high-quality creative assets.
Marketing and Business Development Manager
Al-Riyadi Basketball Academy
12.2021 - 01.2023
- Analyzed problematic areas to provide recommendations and solutions.
- Assisted with the development of marketing plans that increased brand awareness among target audiences.
- Executed metrics-based performance evaluation with KPIs to identify key risk indicators and mitigate risks.
- Coordinated with internal teams and external stakeholders to support business growth.
- Documented business processes and performed cost analysis on potential projects.
- Consulted with senior leadership regarding current policies, procedures and corporate strategy.
- Planning and implementing marketing strategies to promote our products and services to current customers as well as new ones.
- Analyzing data to identify opportunities for growth in existing markets or the development of new markets.
- Developing and implementing strategies to attract new customers, increase brand awareness, and increase loyalty from existing customers.
- Created a summer volunteering program for U18 and U16 students.
- Created an 'RBAid' program that provides financial assistance to talented and financially disadvantaged youth in order to enable them to access high-quality basketball training and education.
Sales Representative
Englease.com
01.2021 - 10.2021
- Developed and maintained strong customer relationships and networks within designated sales territory.
- Communicated product features, advantages, and benefits to customers.
- Leveraged CRM software tools effectively for tracking customer interactions and managing pipeline activity.
- Conducted regular follow ups with customers post purchase to ensure satisfaction and gauge loyalty levels.
Assistant Director of Operations/Intern
UCAM Univ. Club de Baloncesto
04.2019 - 06.2019
- Maintained up-to-date records of all operational activities including inventory control, financials, staffing needs.
- Facilitated communication between departments to ensure that business objectives are met in a timely manner.
- Managed daily operations of multiple departments within the organization, ensuring timely delivery of services.
Branch Manager
Starcall
12.2017 - 09.2018
- Directed daily branch operations, leading the team to exceed monthly sales goals.
- Maintained high level of employee morale to minimize turnover and maximize customer satisfaction.
- Created marketing campaigns to increase brand awareness among local businesses and consumers.
- Oversaw daily operations including cash management, opening and closing procedures, account maintenance.
Storekeeper
Starcall
01.2012 - 01.2016
- Developed efficient systems for tracking orders and locating items in storage areas.
- Processed returned merchandise according to established guidelines.
- Utilized barcode scanning technology to accurately track movement of merchandise within the facility.
Construction Foreman
Aluminum Nasser
02.2010 - 01.2012
- Ensured effective communication between all parties involved in a project to avoid delays or misunderstandings.
- Assessed employee performance through regular feedback sessions providing constructive criticism as needed.
- Ordered tools, supplies and equipment needed for completion of projects within budget constraints.
- Scheduled, coordinated and supervised the work of subcontractors, laborers and other personnel on construction projects.
Education
Certification in Marketing -
IE University
Segovia, MadridCertification in Fundamentals Of Digital Marketing - undefined
Google Digital Garage
Certification in Project Manager Professional(PMP) - undefined
Lebanese American University
Master of Business Administration (M.B.A) - Sports Management
Universidad Catolica San Antonio De Murcia
Murcia, MurciaBS - Business Marketing
SUC
Skills
Marketing performance evaluation
Campaign management
Experience with Google Analytics
CRM software
Keyword research and analysis
Effective negotiation
Digital marketing
Microsoft office
Marketing campaign development
Campaign management for lead generation
Certification
Youth against Corruption (UNDP)
Awards
Valedictorian UCAM
Timeline
Marketing and Business Development Manager
Learning Oasis International and National School
11.2023 - Current
Excel Fundamentals
12-2021
Marketing and Business Development Manager
Al-Riyadi Basketball Academy
12.2021 - 01.2023
Sales Representative
Englease.com
01.2021 - 10.2021
Assistant Director of Operations/Intern
UCAM Univ. Club de Baloncesto
04.2019 - 06.2019
Branch Manager
Starcall
12.2017 - 09.2018
Youth against Corruption (UNDP)
11-2014
Storekeeper
Starcall
01.2012 - 01.2016
Construction Foreman
Aluminum Nasser
02.2010 - 01.2012
Certification in Fundamentals Of Digital Marketing - undefined
Google Digital Garage
Certification in Project Manager Professional(PMP) - undefined
Lebanese American University
BS - Business Marketing
SUC
Certification in Marketing -
IE University
Master of Business Administration (M.B.A) - Sports Management
Universidad Catolica San Antonio De Murcia