Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Natasha Bradshaw

Denham

Summary

Results-driven Senior National Account Manager recognized for unparalleled productivity and efficient task completion. Possess strategic negotiation, relationship building, and market analysis skills critical to driving account growth and retention. Excel in communication, leadership, and problem-solving to navigate complex sales environments and foster long-term business partnerships.

Overview

14
14
years of professional experience

Work History

Senior National Account Manager Amazon and Smyths

Playmobil
Basildon
01.2017 - Current
  • Negotiated contracts with clients while maintaining profitability objectives.
  • Generated reports summarizing account status and performance against established targets.
  • Collaborated with marketing teams to create promotional materials for targeted customers.
  • Analyzed customer feedback data to develop strategies that improved customer satisfaction ratings.
  • Conducted regular meetings with key stakeholders to review performance metrics and address any issues or concerns related to accounts.
  • Researched industry trends, competitor activities, and other relevant information necessary for effective decision making.
  • Developed strategic plans which identified target markets and outlined tactics used by competitors.
  • Provided leadership, direction, and motivation to team members to ensure successful execution of sales goals.
  • Utilized CRM software systems such as Salesforce to track account activities and progress towards goals.
  • Coordinated cross-functional teams across departments in order to meet deadlines and satisfy customer requests.
  • Assisted in developing pricing models based on market conditions and client needs.
  • Conducted market analysis to identify opportunities for growth in the region.
  • Provided guidance and support when resolving complex customer service issues.
  • Identified potential new customers, developed promotional programs, and maintained relationships with existing customers.
  • Worked closely with internal partners such as finance, operations, logistics, and legal, ensuring alignment of resources needed to achieve business objectives.
  • Developed and implemented strategies to increase sales volume for key national accounts.
  • Managed monthly forecasting process for all assigned accounts.
  • Maintained detailed records of customer interactions, including updates on account activity and changes in customer needs or expectations.
  • Created presentations for prospective clients outlining product features and benefits.
  • Attended trade shows, conferences representing company products, services in order to build brand awareness.
  • Gathered and modeled sales data to uncover trends and adjust strategies to capitalize on latest information.
  • Pro-actively identified and solved complex problems impacting sales and business direction.
  • Re-engaged lapsed accounts to establish relationships and promote products.
  • Hired and motivated high-performing sales team.

National Account Manager

Green Board Games Company
High Wycombe
01.2011 - 07.2016
  • Managed key relationships with customers, partners, and vendors to ensure successful business development initiatives.
  • Maintained up-to-date knowledge of industry developments related to products and services offered.
  • Provided support throughout entire sales process from prospecting through closing deals.
  • Identified target markets and developed marketing plans accordingly.
  • Coordinated the launch of new products and services in the market place.
  • Collaborated with cross-functional teams including Sales, Marketing, Operations. on new product launches and campaigns.
  • Monitored progress of projects closely ensuring timely completion within budget constraints.
  • Built strong partnerships with other industry leaders to expand reach into new markets.
  • Participated in trade shows, conferences, networking events to build brand awareness.
  • Developed and implemented strategies to increase new customer acquisitions.
  • Negotiated contracts with external parties to secure favorable terms for company interests.
  • Created sales presentations outlining products and services and value proposition for prospective clients.
  • Prepared detailed reports on competitive landscape and emerging trends in the industry.
  • Leveraged cold calling, in-person visits and referrals to build leads.
  • Generated leads and capitalized on valuable business opportunities to bring in new company revenue and improve bottom line profit.
  • Developed short-term and long-term vision and strategy to achieve targeted sales objectives.
  • Maintained open and ongoing communication with clients to meet needs and expectations.
  • Established new customer accounts using negotiation and sales closing abilities.
  • Managed budgets and resources efficiently to maximize return on investment.
  • Represented the company at industry conferences, networking events, and trade shows to build brand awareness.
  • Developed and executed strategic business plans to achieve revenue and growth targets.
  • Delivered presentations to senior management and stakeholders to report on progress and results.
  • Optimized operational processes to improve efficiency and effectiveness in business development activities.
  • Managed the sales pipeline and forecasted sales targets to ensure business objectives were met.
  • Enhanced sales volume through skilled support to both new and inactive customers.
  • Used change methodologies to increase sales and led projects for increased productivity.
  • Built sales forecasts and schedules to reflect desired productivity targets.
  • Conducted market research and reported on competitors.
  • Resolved customer complaints regarding sales and service.
  • Met with sales and design departments to determine project road maps and create unique products to drive profitability and champion brand.
  • Coached, developed and motivated team to achieve revenue goals.

Education

Bachelor of Arts - Media With Law

Nottingham University
Nottinghamshire
09-2010

Skills

  • Contract negotiation
  • Sales forecasting
  • Customer relationship management
  • Market analysis
  • CRM software
  • Strategic planning
  • Performance metrics
  • Data analysis
  • Cross-functional collaboration
  • Promotional strategies
  • Account management
  • Relationship management
  • Revenue growth
  • Problem solving
  • Team leadership
  • Presentation skills
  • Goal oriented
  • Sales presentations
  • Business development
  • Contract negotiations
  • Sales negotiations
  • Conflict resolution
  • Sales training
  • Negotiation tactics
  • Multitasking Abilities
  • Excellent communication
  • Reliability
  • Team collaboration

Languages

English
First Language
French
Advanced (C1)
C1

Timeline

Senior National Account Manager Amazon and Smyths

Playmobil
01.2017 - Current

National Account Manager

Green Board Games Company
01.2011 - 07.2016

Bachelor of Arts - Media With Law

Nottingham University

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Natasha Bradshaw