Nick Carter

• In this capacity, I excel at introducing new products in targeted applications via a global B2B2C customer centric/consumer-focused perspective. Utilization of multiple skill sets to coordinate analysis, value proposition development, placement and support for new technologies in highly competitive markets.
• Building market penetration through strategic planning, implementation and maintenance with a focus ion establishing and maintaining profitable positioning.
• Leading Marketing efforts for commercial launch of a revolutionary plastic sustainability technology, with a potential worth $100M+ in annual sales per year at maturity.
• Credited with expanding corporate patent estate by 300% within historical annual spend levels.
• Introduced products with 30% year over year increases in speed to market by developing campaigns targeting both internal and external stakeholders.

Skills: Strategic Planning · Marketing Strategy · Corporate Communications · Market Research · Value Proposition Development · Product Marketing · Business Strategy · Mergers and Acquisitions

• In this role, I delivered commercial rebranding of Avgol as an Innovation Leader, revitalizing brand and influencing customer's perception about product. I created and executed corporate-wide technology plans by exhibiting personal intellectual property background as part of value proposition development.
• Maximized rate of project turnover by 60% and pace of technology commercialization by an average of 5 months with the creation and implementation of change management/stage gate system.
• Slashed R&D development costs of $750K/year through collaborative development programs with local academia.
• Recognized for driving technology shifts with profitable customer realization, EBIT improvements of 10%-30% year over year.

Skills: Data Analysis · Competitive Intelligence · Value Proposition Development · Forecasting · Competitive Analysis

• I was directly involved in managing a portfolio of products collecting and analyzing marketing competitive/customer experience data. I organized training sessions and launched multi channel Go To Market plans for new technologies. I propelled products into new markets, including medical air and low-pressure air for sewerage/waste water treatment.
• Secured incremental profitability of 29% on enhanced sales effectiveness by conducting high level system design training with 300 sales personnel in 13 different countries.
• Developed and launched new graphic user interfaces based on analysis of consumer use patterns, knowledge base, and improving energy efficiency.
• Development and implemented a global training program focused on the consumer/sales interactions skills.
• Direct regional sales performance responsibility for United States and South East Europe

Skills: Product Management · Focused Innovation · Project Management · Communication · Presentation

• Through coordination with market experts, establish a master specification for products of commercial interest.
• Translate master specification into an executable and utilize project management to ensure an on-time, on-budget deliverable.
• Analyze market and technical data to identify opportunities, challenges and potential pitfalls, then manage to optimize or minimize as required.
• Evaluate and appropriately position potential intellectual property

Skills: Sales Analysis · Market Analysis · Sales Trainer · Data Management · Project Management

• Demonstrated leadership skills in managing projects from concept to completion.
• Collect market data and analyze potential opportunities for expanded profitable sales growth.
• Establish metrics of business success and track performance of regions, submit proposals for achieving enhanced profitable revenue.
• Successfully developed, maintained, and adjusted distributor networks in support of continuously realizing strategic market share.

Skills: Customer Service · Customer Sales · Technology Introduction · Performance Tracking · Strategic Planning

• Took over an underperforming region of under 100KUSD/yr and increased sales to over 2MUSD/yr.
• Evaluated customers pain points through direct interactions, performed technical evaluations, and made data-based recommendations using a collaborative sales philosophy.
• Achieved large sales contracts with high-value global customers, totaling over 4.5M USD.

Skills: Business Development · Specification Drafting · Customer Sales · Customer Service · Problem Solving

• Provided a unique value proposition for professional Intellectual Property related services to a broad range of customers types.
• Evaluated concepts for new innovations and branding against prior art and in view of market trends.
• Advised on medical device development to achieve enhanced consumer satisfaction.
• Managed the intellectual property estates for 12 clients across 22 different goods and service classifications, totally a commercial value of over 640MUSD/yr.

Skills: Concept Evaluation · Commercial Development · Sales, Customer Service · Technical Review

• Responsible for the pioneering of sales; Hawaii, California, Oregon, Washington - through the marketing and launch of company's new and proprietary technologies.
• Cultivate professional relationships within the Construction and Agricultural Industries and developed customer base to ensure that perceived and potential needs received appropriate corporate attention.
• Performed role of an applications consultant to the customer base, offering product specific recommendations as well as broader process analyses and problem triage.
• Participation as an integral member of the product commercialization process, providing analysis of customer feedback on product performance, packaging, and presentation.

Skills: Technical Support · Product Development · Account Management · Business Development · Mergers and Acquisitions

• Led change and transformation across business areas to deliver enhanced product portfolio performance and reduce quality issues.
• Identified and pursued valuable business opportunities by way of innovation to generate new company revenue and improve bottom line profit. Inventor on a high performance product to reduce issues in the field of concrete construction.
• Reviewed business trends and customer focus areas, catalyzing the sale of part of the business to another company.
• Negotiated, prepared, and signed contracts with vendors, independent sales contractors and joint development agreements.

Skills: Business Development · Negotiations · Technical Support · Innovation

• Accountable for capturing, protecting and leveraging intellectual capital rights through 23 corporate sites and collaborations (including patents, trademarks, copyrights, and trade secret protection).
• Successfully defended company's right to practice in view of multiyear litigation brought forth by competitor.
• Independently identified and successfully contested matters of inventorship, allowing the company to attain enforceable patent rights.
• Integrated IP into the commercialization and change management process.

Skills: Strategic IP Positioning · Contract Negotiation · Contract Enforcement · Docketing · Counsel Management

• Development of proprietary molecular diagnostics. Advanced mRNA sequencing and oligonucleotide design.
• Hybridization and amplification modeling using sequenced families of organisms.
• Involved in the enforcement of company patents against potential infringement.

Skills: Life Sciences · Microbiology · Molecular Biology · Chemistry, Infectious Disease · Robotics