Summary
Overview
Work History
Education
Skills
Accomplishments
Interests
Timeline
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Odrey Ting

Odrey Ting

Senior Business Development Manager
Langenfeld

Summary

Passionate and innovative Business Development Manager skilled in growing sales and improving stakeholder relations. Strategically-minded in capturing new business and leveraging dynamic market opportunities. Accomplished in exceeding targets with results-driven approach.

Overview

16
16
years of professional experience
9
9
years of post-secondary education
6
6
Languages

Work History

Senior Business Development Manager- Media Sales

Expedia Group
Virtual role
2023.07 - Current
  • Increased media sales revenue in the United Kingdom market by identifying and targeting key industry players
  • Managed a diverse portfolio of clients (destination marketing organizations, airports, airlines & non-endemic advertisers), ensuring their unique needs were met with tailored solutions.
  • Delivered comprehensive reports on campaign performance, enabling clients to make informed decisions about future investments.
  • Expanded client base through targeted prospecting and networking at industry events.
  • Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term sales contracts.
  • Created and presented media and advertising packages to prospective customers.
  • Exceeded quarterly sales targets consistently, resulting in a significant boost to company profits.
  • Developed strong client relationships through consistent communication and exceptional customer service.

Global Key Partnerships Manager- Chains

trivago N.V.
Duesseldorf
09.2022 - Current
  • Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.
  • Developed thorough understanding of key clients' needs and requirements to prepare customized solutions.
  • Built and maintained strong client relationships to drive business growth.
  • Developed and delivered in-person and zoom QBR presentations to key customers in the US as well as to position products and services.
  • Analyzed campaign performance data to identify trends and opportunities for increased profitability.
  • Improved account management by predicting potential competitive threats and outlining proactive solutions.

Agency Partnerships Manager- Media Sales

trivago N.V.
Duesseldorf
11.2020 - 09.2022
  • Negotiated and closed long-term agreements with new clients in assigned territory: especially US Destination Management Organisations and media agencies representing travel brands
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Gained strong management skills by owning sales process end-to-end starting from research and identification of new prospects, to initiate communication, to mapping partners' needs with planning and strategic selling, to account and performance forecasting and analysis.
  • Established relationships with key decision-makers within client's organization to promote growth and retention.
  • Taught consultative selling techniques to new and existing staff members to build expertise.
  • Monitored market trends and competitor activities to identify areas of potential opportunity.
  • Developed process to analyze customer feedback to incorporate insights into product development strategies and initiate cross-team collaborations.
  • Exceeded sales quotas and enhanced profitability by developing pipelines utilizing marketing and sales strategies.

Sales and Account Management- Independent Hotels

trivago N.V.
Duesseldorf
01.2020 - 11.2020
  • Developed and delivered engaging sales pitches to convey product benefits.
  • Achieved or exceeded company-defined sales quotas.
  • Utilized CRM software to manage customer accounts and track performance metrics.
  • Contributed to team objectives in fast-paced environment.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
  • Increased sales with execution of full sales cycle processing from initial lead processing through conversion and closing.
  • Excellent communication skills, both verbal and written.
  • Organized and detail-oriented with a strong work ethic.

General Manager/Director

FLY KICKS (Sneaker Nut Pty Ltd)
Melbourne
01.2012 - 01.2015

Co-founder/Director and originator of retail business; responsible for store management, including skills and expertise listed below:

  • Generating a viable business plan and sourcing a store location based on demographic, target age group and other factors involved in choosing a successful location
  • Creating store design layout to maximise the sale of retail products
  • Deciding upon and ordering appropriate stock in line with the look and brand of the shop
  • Sourcing and editing a suitable POS system to meet the needs of the store
  • Originating the store branding by creating shopping bags, business cards, company logo
  • Instigating marketing strategies of store products
  • Recruiting, hiring and managing originally one staff member, until successful sales and marketing strategies led to the ability to hire a team of more than 100 people sprawled across different pop-up store locations
  • Ensuring sales team reaches planned KPI’s and optimum productivity, efficiency and performance

Key Achievements:

  • Ran a profitable retail business during one of the toughest years in local retail industry
  • Coordinated the launch of FlyKicks online store for incremental sales
  • Opened flagship store FlyHigh at Highpoint Shopping district
  • Successfully implemented a sponsorship marketing strategy where FlyKicks sponsored local skateboarders who were on the verge of entering international competitions

Tax Accountant

CPW CHARTERED ACCOUNTANTS
08.2008 - 08.2009
  • Prepared federal and state income tax returns for individuals, businesses, trusts, estates and non-profits.
  • Performed tasks under limited supervision related to income tax compliance such as returns, extensions, forecasts and tax provisions for business sectors and corporate heritage business units.
  • Recorded, classified and summarized financial transactions and events in accordance with accounting principles.
  • Audited client financial records to determine tax liability.
  • Performed analysis on inventory, accounts receivable and accounts payable balance sheet accounts.
  • Trained clients on QuickBooks to help make tax management easier.

Tax Accountant

RICHARD & SMITH ACCOUNTANTS
MELBOURNE
02.2008 - 08.2008
  • Reviewed general ledger entries and assessed accuracy.
  • Completed financial reports, providing insight into performance, operations and cash flow.
  • Reconciled accounts, managed audits and updated financial records with remarkable accuracy.
  • Reconciled account information and reported figures in general ledger by comparing to bank account statement each month.
  • Assisted with monthly and quarterly income statements, balance sheets and cash flow reports to inform decision-makers.

Education

Chartered Accountant - Accounting And Finance

Institute of Chartered Accountants Australia
Melbourne, Victoria
01.2009 - 01.2013

Bachelor of Business - Accounting

Monash University
Victoria, Australia
01.2004 - 12.2007

Monash University Foundation Year - Business

Taylor’s College
Melbourne, Australia
01.2003 - 12.2003

Skills

    Business development and planning

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Accomplishments

  • Responsible for developing sales strategies targeted at Destination Management Organizations, Airlines, Travel Insurance and Tour Operator segments that resulted in steady flow of new business
  • Cultured a strong and positive cross-team exchanges internally and externally to optimize media opportunities. This includes multi-product, marketing, finance, legal, leadership and ad ops teams.
  • Solely responsible for majority of the lucrative contracts with media and advertising agencies by owning the sales process from start to end and maintaining fruitful relationships
  • Highest achiever of the team in all previous roles related to sales
  • Exceeded invoiced revenue target by 300% within the first 12 months of assuming the role as agency partnerships and sales manager
  • Reignited relationship with several inactive Global Key Accounts after no contact for 2 years

Interests

Nutrition and fitness

Art

Music- Classical, Electronic Dance

Reading

Timeline

Senior Business Development Manager- Media Sales

Expedia Group
2023.07 - Current

Global Key Partnerships Manager- Chains

trivago N.V.
09.2022 - Current

Agency Partnerships Manager- Media Sales

trivago N.V.
11.2020 - 09.2022

Sales and Account Management- Independent Hotels

trivago N.V.
01.2020 - 11.2020

General Manager/Director

FLY KICKS (Sneaker Nut Pty Ltd)
01.2012 - 01.2015

Chartered Accountant - Accounting And Finance

Institute of Chartered Accountants Australia
01.2009 - 01.2013

Tax Accountant

CPW CHARTERED ACCOUNTANTS
08.2008 - 08.2009

Tax Accountant

RICHARD & SMITH ACCOUNTANTS
02.2008 - 08.2008

Bachelor of Business - Accounting

Monash University
01.2004 - 12.2007

Monash University Foundation Year - Business

Taylor’s College
01.2003 - 12.2003
Odrey TingSenior Business Development Manager