Payel Dutta
Marketing professional
Aalen ,BW
Summary
Highly skilled and detail-oriented marketing professional with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy and willingness to take on added responsibilities to meet team goals.
Overview
14
14
years of professional experience
Work History
Junior/ Project Manager
J Rettenmaier und Söhne GmbH + Co KG
07.2022 - 11.2022
- Managed international product launches
- Performed International trade fairs
- Performed SEO keyword analysis, competitor analysis, Google Ads
- Managed Social media posts, email marketing, landing pages
- Content management
- Monitored project performance to identify areas of improvement and make adjustments
Associate/ Events & Exhibitions
Stiftung Schloss Kapfenburg
07.2021 - 05.2022
- Performed Execution of events
- Managed press reviews and press releases
- Designed brochures and creative design
- Inventory
- Greeted customers and offered assistance for increased customer satisfaction
Manager/ Marketing & BD
Newby Teas India Pvt. Ltd
12.2017 - 05.2018
- Planning & implementation of campaigns for premium Hotels, big retail chains
- Planning and established Tea tasting sessions for clients
- Successfully managed new client acquisitions & trade shows
- Monitored and analyzed business performance to identify areas of improvement and make necessary adjustments
Regional Manager/ Marketing
D’damas Jewellery Pvt. Ltd
03.2015 - 08.2017
- Managed trade fairs, product launches, marketing strategy
- B2C, B2B, Franchise channel marketing ( Ideation & implementation)
- Vendor & creative agency management
- Performed competition analysis, internal audit
Assistant Marketing Manager
Shrachi Group
03.2014 - 08.2014
- Managed trade fairs
- B2C campaigns Ideation & implementation
- Vendor management
- Performed sales training
- Performed competition analysis
Account Executive
Ideas Media Solutions Pvt. Ltd
03.2010 - 08.2013
- Managed different International events & press conferences
- Performed product launches
- Writing articles
- Planning and implementation of publicity campaigns in international markets
- Attended networking events to build relationships and identify sales opportunities
Journalist
The times of India
04.2009 - 05.2010
- Wrote, edited stories (Education & Entertainment) for magazines
- Researched and gathered information to develop accurate and credible stories
- Developed story ideas and conducted interviews with industry experts and celebrities.
Education
Certified Digital Marketing Manager -
Experience Design Institute
Berlin04.2023
Master of Arts - Media & Communication
NSHM Knowledge Campus
India 08.2009
Journalism - Print Journalism
Bhavans College of Communication
India07.2007
Bachelor of Arts - English Literature
Calcutta University
India06.2006
Skills
- MS 365
- Sharepoint
- Email marketing tool Cleaverreach
- Designing tool Canva, Indesign
- CMS tool Contao
- SEO keyword Planner, Trends
- Project management tool Trello
- Project presentation
Accomplishments
- Completed B2C exhibition and corporate events on time and under budget.
- Designed and launched products in International market.
- Successfully managed vendors and agencies
Languages
English
Bilingual or Proficient (C2)
German
Upper intermediate (B2)
Hindi
Bilingual or Proficient (C2)
Bengali
Bilingual or Proficient (C2)
Timeline
Junior/ Project Manager
J Rettenmaier und Söhne GmbH + Co KG
07.2022 - 11.2022
Associate/ Events & Exhibitions
Stiftung Schloss Kapfenburg
07.2021 - 05.2022
Manager/ Marketing & BD
Newby Teas India Pvt. Ltd
12.2017 - 05.2018
Regional Manager/ Marketing
D’damas Jewellery Pvt. Ltd
03.2015 - 08.2017
Assistant Marketing Manager
Shrachi Group
03.2014 - 08.2014
Account Executive
Ideas Media Solutions Pvt. Ltd
03.2010 - 08.2013
Journalist
The times of India
04.2009 - 05.2010
Certified Digital Marketing Manager -
Experience Design Institute
Master of Arts - Media & Communication
NSHM Knowledge Campus
Journalism - Print Journalism
Bhavans College of Communication
Bachelor of Arts - English Literature
Calcutta University
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