RAJIVAN VASUDEVAN
Salesforce Business Analyst & Consultant
Munich
Summary
Overall 12+ years of Experience and 5+ years Salesforce Project Management Experience. Efficiently delivered Salesforce implementations and Rollout Projects in Finance lending and leasing, Automobile and Garment Industrial Verticals. Hands on with Sales cloud , Service Cloud , Experience Cloud and Admin.
Overview
16
16
years of professional experience
5
5
Certifications
3
3
Languages
Work History
Salesforce Project Management & Consultant Role
Cognizant Technologies Pvt Limited
08.2021 - Current
- Worked as Business Analyst in Salesforce Sales and Service Cloud implementation for Finance, Automobile, Agriculture, and Chemical industry clients, improving process efficiency and customer engagement.
- Gathered and analyzed business requirements through stakeholder workshops, process mapping, and gap analysis to align Salesforce capabilities with organizational goals.
- Translated complex business needs into functional and technical specifications, user stories, and acceptance criteria for development and QA teams.
- Designed and optimized Salesforce workflows, approval processes, and custom objects for lending, leasing, and vehicle lifecycle management in the finance and automobile sectors.
- Collaborated with cross-functional teams to integrate Salesforce with legacy ERP, loan origination, and CRM systems, ensuring seamless data flow and process continuity.
- Supported Service Cloud implementation by defining case management, knowledge base, and SLA tracking for agriculture and chemical business units, enhancing customer service efficiency.
- Conducted UAT (User Acceptance Testing), prepared test cases, and validated system functionalities to ensure solutions met business and compliance requirements.
- Developed and maintained process documentation, data models, and system configuration guides, improving knowledge transfer and post-implementation support.
- Provided end-user training and change management support, resulting in high user adoption rates and minimal disruption during go-live.
- Partnered with Salesforce administrators and developers to continuously improve system performance, reporting dashboards, and data governance practices.
Salesforce Project Management Consultant & Business Development Expert – India – Onsite Support
Conclo Technologies Pvt Limited
09.2019 - 04.2020
- Driven continuous process improvements across the product development lifecycle.
- Driven system adoption through end user support and training.
- Influence and foster collaborative relationships; lead and engage resources outside of direct control to gain consensus, meet deadlines and achieve objectives.
- Develop, manage and execute project work plans and revise, as appropriate, to meet changing needs and requirements to ascertain and mitigate emerging business technologies.
- Created, monitored, and updated detailed project plans. Typically, responsible or heavily involved in the creation of end user and administrator training materials, potentially delivering end user training.
- Reviewed and provided input into project scope definitions.
Sales Project Manager - Water Treatment and Salt recovery.
Praj Industries Limited
04.2018 - 07.2019
- Generated Business leads through Indian pollution control boards like TNCPB, APPCB, KPCB.
- Dealt with wastewater treatment and zero liquid discharge systems sales for south India.
Sales Manager – Water Treatment
Tata Projects Limited
08.2017 - 03.2018
- Generated leads through channel partners for Drinking Water RO plants.
- Identified new channel partners in untapped geographies at Kerala and Coimbatore.
- Coordinated with Nationalized banks like SBI for signing agreements on mudra yojana and stand-up India loans.
Project Sales Manager & Salesforce Implementation Team Member
Thermax Limited, Chennai-India
12.2015 - 07.2017
- As a Salesforce implementation Team member worked along with Consultants to translate business requirements into Functional Specification Documents.
- Handled 2 channel partners for Thermax limited in Chennai, Nellore, Tada, Chitoor Ranipet areas within TamilNadu.
- Conducted Industry specific workshops to generate enquiries and business.
- Conducted weekly, monthly and quarterly reviews with the Channel partners.
- Generated revenue of around 70 million per year through channel partners.
- Directed sales strategies to enhance market share and customer engagement.
- Mentored and trained sales team, fostering a culture of continuous improvement.
- Analyzed market trends to identify growth opportunities and adjust sales tactics.
- Collaborated with cross-functional teams to align product offerings with client needs.
Engineer - Marketing & Proposals
Wabag India Limited
09.2013 - 11.2015
- Generated enquiries for electrical, mechanical & instrumentation spares from existing O&M clients.
Asst.Manager - Marketing & Proposals
Polutech ltd
02.2010 - 09.2013
- Discussed with customers over the phone, email, or on site to assist in technical aspects of business development.
- Managed and interpreted customer requirements - engaged with clients to understand, anticipate and meet their needs.
Education
Masters - Industrial Engineering
New Jersey Institute of Technology
USA01.2009
B.Tech - Chemical Engineering
St.Joseph’s College of Engineering
Chennai , Tamilnadu01.2007
Skills
Salesforce Admin
Data Migrations
Project Management on Integration with Other systems
Salesforce Flows
Apex , Process Builder
Agile methodology
Working in Jira, Confluence
Requirement Gathering and discussions with Developers
User Story refinement and development enablement
System Integration Testing and User Assessment testing
Effective Communicator
Detail oriented
Team Player
Flexibility
Strong Functional Knowledge in Sales and Service cycle management
Self-motivated
Articulating User Stories/Epics based on Business Needs
Effective Client Communication/Collaboration
Salesforce Administration
Sales Cloud/Experience Cloud/Service Cloud expertise
Exposure in Jira , Data Loader, Confluence
Certification
Certified Salesforce Administrator
SALESFORCE TRAILHEAD EFFORTS
- Trailhead points scored: 45,250
- Trailhead Badges scored: 39
- Completed Salesforce Administrator superset badge.
COMMUNICATION ADDRESS
Riesstrasse 64, Munich, 80993
Timeline
Salesforce Project Management & Consultant Role
Cognizant Technologies Pvt Limited
08.2021 - Current
Salesforce Project Management Consultant & Business Development Expert – India – Onsite Support
Conclo Technologies Pvt Limited
09.2019 - 04.2020
Sales Project Manager - Water Treatment and Salt recovery.
Praj Industries Limited
04.2018 - 07.2019
Sales Manager – Water Treatment
Tata Projects Limited
08.2017 - 03.2018
Project Sales Manager & Salesforce Implementation Team Member
Thermax Limited, Chennai-India
12.2015 - 07.2017
Engineer - Marketing & Proposals
Wabag India Limited
09.2013 - 11.2015
Asst.Manager - Marketing & Proposals
Polutech ltd
02.2010 - 09.2013
Masters - Industrial Engineering
New Jersey Institute of Technology
B.Tech - Chemical Engineering
St.Joseph’s College of Engineering