Renu Jinturkar

• Lead go-to-market plans with two product coordinators for new product releases and pursuing new markets.
• Creating and managing distribution of high-impact product-driven content such as training materials, case studies, webinars, activation guides, and pitch decks.
• Work with product, sales, and marketing to develop product positioning to convey product offerings in the market, including objection handling.
• Enable sales and customer-facing teams to communicate the value of LiveIntent's products through training materials, sales collateral, and customer success stories, contributed to $12.2M ARR in the first year of joining and 50% YOY growth in revenue.
• Act as liaison between Sales, Marketing, and Product teams, partnering closely to accelerate product adoption across key market segments while providing feedback for product improvements.

• Led go-to-market strategy and launched new Google Cloud Training and certifications by partnering with the product team. Activities included building business cases, customer and market research, creating the messaging and positioning framework, packaging, sales enablement, PR, blogs, social, portfolio collateral, emails, websites, and webinars.
• Strategized, planned, and launched global campaigns and programs to drive portfolio growth and adoption. For example, the Global COVID-19 free training campaign led to a 400% growth in enrollments and significant revenue growth. Grew email newsletter base from 234K to 1M (327%) in two years.
• Continuously focused on process improvements. Built two KPI dashboards that improved the accuracy of ORK reporting and reduced SLA by three days.
• Managed partner relationships and ran in-platform adoption and engagement campaigns.

• Developed and implemented marketing tactics that improved monthly active usage of Creative Cloud products.
• Executed go-to-market strategies through marketing channel launches, primarily responsible for brand awareness, acquisition, and engagement.
• Built data-driven hypotheses and ran various A/B tests to improve the MAU of disengaged Photoshop users. Increased socially referred traffic by 49% in six months.
• Improved SEO traffic by 24% by analyzing trends, page ranking by 9%, and quick answers ranking by 14% by optimizing onsite placements, keywords, content, and link building.
• Built performance and product usage dashboards and ran in-app experiments with the product team.

• Managed and supported blockchain clients on nine social media platforms during the private sale, public sale, and token generation events.
• Led and trained moderation teams globally.
• Conducted surveys, performed market and competitive research, and built content for websites, support, and marketing.

• Expanded Google Create program, a community of top content creators
• Grew the community membership by 33% in six months.
• Analyzed complex data, led strategic social media planning, and built and launched weekly campaigns to drive product engagement.
• Improved user engagement with weekly campaigns by 98.3% in six months .
• Worked with the product, engineering, and research teams.
• Managed BETA programs and provided feedback to product and engineering teams.

• Tested and reviewed video content for quality and localization issues for German, Middle-Eastern, Indian, North and South American regions using Google Play
• Reviewed the content in a given time per the country-specific policies.
• Addressed and resolved customer complaints.

• Set up new products and updated existing products on Amazon catalog pages for German marketplace.
• Built SOPs to improve QA scores, which resulted in 98% production accuracy.
• Addressed and resolved business partner complaints.

• Built and managed relationships with 50 key end customers from SMB, education, and Finance verticals and 30 channel partners
• Created long-term business development plans to achieve sales targets.