Rukmani Bharanitharan
Customer Relationship Manager
Dachau
Summary
With over 5 years of experience in customer relationship management, sales, and marketing, coupled with an MBA in Marketing Management, I bring expertise and a proven track record in building and nurturing client relationships. My skill set includes exceptional interpersonal, communication, planning, analytical, and presentation abilities, enabling effective identification and seizing of business opportunities across new territories while fostering growth within existing client portfolios. Highly ambitious and committed to excelling in innovative and dynamic environments, leveraging knowledge and skills to drive organizational success. Seeking a challenging role to contribute meaningfully to the growth and success of the company and help achieve and sustain its competitive edge.
Overview
5
5
years of professional experience
Work History
Customer trust officer
BOSCH
01.2017 - 08.2017
- Develop and implement standards for ensuring customer satisfaction, dependence, and product/service patronage
- Direct and supervise the activities of customer relationship team to ensure they comply with acceptable standards
- Involved in Digital Marketing over advertisement on social & commercial websites
- Created a database of customer records that improved customer relations and increased customer satisfaction by 80%
- Demonstrated excellent product knowledge and customer service to build customer trust and loyalty
- Researched customer feedback to improve customer service standards, resulting in a 100% increase in customer satisfaction ratings
Process head & corporate/customer
NoBroker
03.2016 - 12.2016
- Collaborate with marketing/sales staff to develop personalized approach to product sales and marketing
- Utilize online social media platforms to engage the customers and provide quick assistance and resolution of client problems
- Conduct effective surveys to discover the public perception and customer opinion regarding a product, brand, or service
- Conducted root cause analysis to identify and resolve process-related issues, resulting in improved process efficiency and cost savings
Team lead / customer relationship manager
Stands for Innovation
03.2014 - 02.2016
- Communicate with clients to identify their requirements and make appropriate adjustments necessary for meeting client needs
- Establish work objectives and implement strategies effective for realizing set goals
- Ensure customers receive value for products purchased by facilitating a consumer-focused organizational structure
- Trained a team of customer service representatives on the latest customer service best practices, resulting in a 70% decrease in customer escalations
Customer relationship executive & sales coordinator
Arita Technologies
05.2012 - 04.2014
- Organize campaigns to create product awareness, increase customer base and generate returns
- Carry out research to discover techniques towards customer relationship management
- Analyse customer behavior using data mining tools in spreadsheet programs
- Follow up on customers to ensure they are satisfied with product/service received
- Utilized a CRM system to track customer interactions and manage customer data, resulting in improved customer relationship management
- Utilized sales techniques and strategies to build customer relationships and close sales, resulting in a 50% increase in sales
Education
B.sc - Software Engineer
Anna University
01.2009 - 1 2012
Master of Business - Marketing Management
Annamalai University
01.2014 - 1 2016
Skills
Technical Skills
1 CRM Software Proficiency (eg, Salesforce, HubSpot, Zoho CRM)
2 Data Analysis & Reporting
3 Customer Retention Strategies
4 Email Marketing & Campaign Management
5 Lead Management & Nurturing
6 Process Automation Tools
7 Digital Communication Tools (eg, Slack, Microsoft Teams)
Soft Skills
1 Excellent Communication & Interpersonal Skills
2 Conflict Resolution & Problem-Solving
3 Empathy & Customer-Centric Approach
4 Negotiation & Persuasion
5 Active Listening
6 Adaptability & Resilience
Business Skills
1 Account Management
2 Sales & Upselling Techniques
3 Market Research & Customer Insights
4 Strategic Planning
5 Project Management
Other Valuable Skills
1 Team Collaboration & Leadership
2 Time Management & Prioritization
3 Cross-Functional Coordination
4 Brand Advocacy & Representation
Timeline
Customer trust officer
BOSCH
01.2017 - 08.2017
Process head & corporate/customer
NoBroker
03.2016 - 12.2016
Team lead / customer relationship manager
Stands for Innovation
03.2014 - 02.2016
Master of Business - Marketing Management
Annamalai University
01.2014 - 1 2016
Customer relationship executive & sales coordinator
Arita Technologies
05.2012 - 04.2014
B.sc - Software Engineer
Anna University
01.2009 - 1 2012