Summary
Overview
Work History
Education
Skills
Timeline
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Salihu Abdulai

Salihu Abdulai

Enterprise Sales
Berlin

Summary

Enterprise Sales and Business Development professional with 8+ years of experience driving revenue growth, building strategic partnerships, and expanding digital telecom and CPaaS platforms across emerging markets. My career has been shaped by a clear focus on helping organizations grow, scaling enterprise adoption, developing high-value client portfolios, and unlocking new revenue streams through technology and collaboration. Beyond corporate sales, I bring an entrepreneurial and growth-driven mindset, with experience supporting international engagements and managing creative talent, contributing to portfolio growth and consistent performance opportunities in Germany. Now based in Berlin, I am focused on applying my global experience and commercial drive within the digital and technology ecosystem.

Overview

8
8
years of professional experience
2
2
Languages

Work History

Strategic Account Manager

AirtelTigo Ghana Ltd.
06.2023 - 10.2025
  • Managed and expanded a portfolio of 80+ enterprise and public sector clients, driving significant revenue growth and multinational partnerships.
  • Increased base revenue by 35% within 12 months while maintaining 85% client retention.
  • Expanded VAS reseller ecosystem, growing SMS traffic by 55% and VAS ACV by 45%.

Enterprise Sales Manager

Bluetown Ghana Limited
07.2022 - 05.2023
  • Led enterprise sales roadmap and account segmentation strategy for the company's enterprise sales function and go-to-market strategy.
  • Increased B2B client acquisition 15% within the first year.
  • Signed 15+ channel partners, expanding market reach and distribution capability.

Country Sales Manager

GupShup Ghana Ltd
11.2019 - 05.2022
  • Led enterprise SMS & voice adoption in Ghana, growing territory revenue by 65% in 15 months.
  • Led market entry and adoption of WhatsApp Business API and chatbot automation, delivering 15% enterprise adoption growth in 5 months.
  • Built reseller partnerships supporting recurring monthly revenue growth.

Education

Bachelor of Science - Development Management

University For Development Studies
Accra, Ghana
05-2016

Diploma - Integrated Community Development

University For Development Studies
Accra Ghana
05-2013

Skills

Enterprise Sales

Fintech Partnerships

CPaaS Platforms

Relationship Management

Market research

Sales Strategies

Negotiation Skills

Channel Partnerships

CRM Management

Technical sales support

Customer satisfaction measurement

Timeline

Strategic Account Manager

AirtelTigo Ghana Ltd.
06.2023 - 10.2025

Enterprise Sales Manager

Bluetown Ghana Limited
07.2022 - 05.2023

Country Sales Manager

GupShup Ghana Ltd
11.2019 - 05.2022

Bachelor of Science - Development Management

University For Development Studies

Diploma - Integrated Community Development

University For Development Studies
Salihu AbdulaiEnterprise Sales