SERAY ARABULAN
Summary
Having 3 years experience in marketing and business development. Knowledgeable on brand marketing, data analysis and e-commerce.
Overview
3
3
years of professional experience
Work History
Business Development Specialist
Inveon
İstanbul
12.2024 - 02.2025
- Identifying potential customers.
- Initiating communication with potential customers.
- Managing current customer requests.
- Conducting customer research.
- Attending customer meetings.
- Organizing and monitoring meetings.
- Implementing innovative strategies to proactively initiate and follow up on business development activities.
Marketing Trainee
Perrigo
08.2022 - 12.2024
- Responsible for Sebamed Face, Sebamed Baby, Bio-oil, Paranit brands
- Updating monthly IMS and NIELSEN data and reporting mass and pharmacy market share
- Working with agencies to design banner, key visuals, POSM etc
- Creating Purchase Order via SAP Ariba & following payment processes
- Coordinating co-developed influencer marketing strategies
- Maintaining daily communications & briefing of third-party organizations and agencies
Education
Marmara University - Political Science and International Relations
Marmara University
01.2024
Skills
- Advanced in MS Office
- Sales
- SAP
- Nielsen Discover
- IMS
- Data Analysis
- Strategic Planning
- Project Management
- Business Analysis
- E-Commerce
- Problem Solving
- Brand Marketing
Websites
Languages
Turkish
Bilingual or Proficient (C2)
English
Upper intermediate (B2)
German
Elementary (A2)
Timeline
Business Development Specialist
Inveon
12.2024 - 02.2025
Marketing Trainee
Perrigo
08.2022 - 12.2024
Marmara University - Political Science and International Relations
Marmara University