Shahgul Khanum
Multi-Disciplinary Designer
Berlin
Summary
Proficient Graphic Designer knowledgeable about logos, marketing materials and website design. Demonstrated success at providing complete business services to corporate clients.
Overview
6
6
years of professional experience
5
5
years of post-secondary education
4
4
Languages
Work History
Visual designer
Self Employed
Berlin
09.2017 - Current
- Accomplished freelance designer with nearly five years of experience in design industry
- Expertise in branding and identity, illustration, typography, book and print design, Ui Ux design, and social media content creation
- Notable accomplishment includes developing visual identities for companies that ensured brand consistency, fostered consumer trust and loyalty, and increased brand awareness and differentiations
- Delivered quality, cohesive designs ready for deployment with necessary documentation for successful implementation.
- Designed brand identity systems that included logo, website, and social media assets that increased brand recognition by about 10% across Berlin
- Applied knowledge of production to create high-quality images
- Worked with clients to gather and define requirements, establish scopes, and manage project milestones
Professional Development
Career Break
Berlin
08.2022 - 09.2023
- Studying and completing full time Masters' degree in Visual and Experience Design at: University of Europe for Applied
- Participated in ongoing professional development opportunities.
- Searched at library and in scholarly databases to locate necessary information for research projects.
- Worked in team environment to maintain high levels of productivity.
University Lecturer
Beaconhouse National University
Lahore
03.2022 - 07.2022
- Centers on narrative imagery and storyboarding
- Equips students with visual storytelling mechanics
- Hones photography, drawing, and painting techniques
- Prioritizes material exploration and research based illustration methods Creates immersive, inspiring, and transformative classroom environment
- Encouraged class discussions by building discussions into lessons, actively soliciting input, asking open-ended questions and using techniques to track student participation.
- Developed and implemented assessment methods for measuring student progress, resulting in 10% increase in student grades
Teaching Associate
Beaconhouse National
Lahore
09.2020 - 07.2022
- Dedicated to creating inclusive and collaborative learning environments. Committed to foster cultures of diverse perspectives and ongoing learning and helping students succeed both inside and outside of classroom
- Developed and implemented assessment methods for measuring student progress, resulting in about 14% increase in student grades
- Implemented different varieties of teaching strategies, such as group work, project based learning, and hands on experiments, to ensure student understanding
- Tutored struggling students individually and in small groups to reinforce learning concepts.
- Presented wide range of information to students using hands-on instructional techniques for effective comprehension.
Lead Graphic Designer
Ticket Wala
Karachi
01.2021 - 02.2022
- Lead designer at Ticket Wala, collaborating with diverse local and international clients to create visually appealing designs for various companies, ranging from corporate to concerts to festivals and more.
- Provided exceptional research and pitch deck presentation skills to help clients stand out and achieve business objectives
- Completed final touches for projects such as images sizes and font selection.
- Developed creative design for print materials, brochures, banners, and signs.
- Exceeded monthly sales target by 23% (in Covid) through effective lead generation and cold calling
- Met with customers to present mockups and collect information for adjustments.
- Mentored junior designers and provided design guidance to improve standards of overall team output.
- Completed in-depth product design tests using updated software tools
- Implemented design feedback from customers and internal stakeholders to improve project outcomes
Graphic Designer
Yardim Foundation
Islamabad
09.2020 - 02.2022
- Research and curate statistics and information on poverty and mental health in Pakistan to use in social media posts
- Worked with design systems to develop and present prototypes for focus group evaluation.
- Create visually appealing graphics and videos to accompany social media posts
- Engage with followers and respond to comments and messages on social media
- Coordinate with other team members to ensure donated funds are distributed effectively and transparently.
- Wrote quality content for clients, enabling site visitors to quickly obtain information
- Generated stories to reflect current trends and news to pull audience into website
Project Manager Associate
Lab, Beaconhouse National University
Lahore
06.2021 - 12.2021
- Contributed to elevating art and design education worldwide as a member of The Unboxed Lab teams
- Demonstrated expertise in design and project managements
- Facilitated the publication of groundbreaking research papers by individuals, institutes, and organizations
- Reviewed and shortlisted exceptional abstracts for further development
- Developed comprehensive project plans that outlined key tasks and milestones for one major consulting project, resulting in successful completion of our research publication project on time and within budget
- Identified plans and resources required to meet project goals and objectives.
- Partnered with project team members to identify and quickly address problems
- Monitored and tracked project metrics and collected data to share with project members
Creative Visualizer
One4All Creative Solutionists
Lahore
05.2020 - 09.2020
- Creative visualizer with expertise in typography, illustration, and branding strategies, with photography and video editing
- Developed creative concepts and designs for variety of projects, including websites, print collateral, and digital marketing campaigns
- Cultivated professional working relationships with merchandising and sales departments, suppliers and clients.
- Utilized Adobe Photoshop, Illustrator and InDesign to create posters, pamphlets and flyers for projects and events for marketing and advertising purposes.
- Managed large volume of projects and met all deadlines through exceptional organizational and time management skills.
- Conceptualized and implemented innovative ideas to drive user engagement for clients' websites
Education
Master of Arts - Visual And Experience Design
University of Europe For Applied Sciences
Potsdam 09.2022 - 09.2023
Bachelor - Design: Visual CommunicationDesign
Beaconhouse National University
Lahore 09.2016 - 08.2020
Skills
Visual Designundefined
Timeline
Master of Arts - Visual And Experience Design
University of Europe For Applied Sciences
09.2022 - 09.2023
Professional Development
Career Break
08.2022 - 09.2023
University Lecturer
Beaconhouse National University
03.2022 - 07.2022
Project Manager Associate
Lab, Beaconhouse National University
06.2021 - 12.2021
Lead Graphic Designer
Ticket Wala
01.2021 - 02.2022
Teaching Associate
Beaconhouse National
09.2020 - 07.2022
Graphic Designer
Yardim Foundation
09.2020 - 02.2022
Creative Visualizer
One4All Creative Solutionists
05.2020 - 09.2020
Visual designer
Self Employed
09.2017 - Current
Bachelor - Design: Visual CommunicationDesign
Beaconhouse National University
09.2016 - 08.2020
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