Summary
Overview
Work History
Education
Skills
Timeline
Shaun Pace

Shaun Pace

Manhattan,New York

Summary

Experienced Marketing Executive with 2 years of iGaming experience. Experienced in devising effective strategies to be implemented according to the company's vision. Highly skilled at capitalizing on new technologies, trends, and business development opportunities. Demonstrated organizational management skills to ensure project timelines are met and an eye for detail.

Overview

4
4
years of professional experience

Work History

Marketing Executive

Evolution Gaming Ltd
Saint Julians
01.2022 - Current

After working with Evolution for a year, I was promoted to Marketing Executive, where I am now focusing mainly on the product side of the business (Slots) and looking after 3 of our brands, NetEnt, Red Tiger, and Big Time Gaming.

I am mainly responsible for the following:

  • Dealing out the steps necessary to execute the project successfully while collaborating closely with the marketing manager on projects and deliverables according to an established schedule
  • Working with important internal stakeholders to determine and emphasize the essential benefits and selling aspects of our products, then incorporating these messages into a variety of marketing materials
  • Working together with the internal creative design team to protect the voices of our individual brands, we provide clear briefs for a variety of content, such as product factsheets, presentations, advertising materials, and more
  • In charge of coming up with ideas, posting regularly, and overseeing the management of many brands on social media (LinkedIn, Twitter, Facebook, Instagram & YouTube)
  • Digital marketing duties, such as organizing advertising banners, looking after the slots brand suite of websites, and liaising with the Affiliate team on digital campaigns
  • Editing and proofreading the copies as needed
  • Skills: Search Engine Optimization (SEO) / Copywriting / Business-to-Business (B2B) / B2B Marketing / Graphic Design

Marketing Assistant

Evolution Gaming Ltd
Saint Julians
01.2020 - 09.2022

I began working with Evolution as a marketing assistant as I started a new career in the iGaming sector, where I assisted the department with a variety of projects

I was mostly responsible for the following:

  • Plan and participate in photo and video shoots at the Evolution Live
  • Casino studio in Malta and other studios throughout Europe
  • Assist in the fact-checking, copyediting, proofreading, and formatting of presentations, marketing materials, website content, and other promotional materials
  • Contribute to the creation of marketing materials, including content creation, for new products and feature releases/enhancements
  • Plan the investigation, acquisition, and acquisition of international client-branded promotional items, purchasing samples, checking quality, and ensuring timely arrival - Collaborate closely with the product marketing manager to inform, evaluate, and enhance how our games' marketing materials are used on operator websites
  • Regularly carry out and disseminate market and competition research
  • Update the appearance and feel of the website with new photos by uploading new product updates and working with the graphic designer
  • Keep an eye out on social media for offensive remarks and alert relevant parties as necessary
  • Creating briefs for the marketing studio and other teams' creative work
  • Be in charge of all clerical tasks, including keeping track of invoices and creating financial reports.

Marketing Assistant

LifeStart Insurance
Ta' Xbiex
01.2019 - 01.2020

As a Marketing Officer, I take care of LifeStar Insurance and its subsidiary company Bupa Malta Marketing.
A summary of the work I do is the following:

  • Participate in the planning, development and execution of Marketing Campaigns
  • Support the Product Development initiatives, whenever creating or updating new products (Documentation content creation, design and market and price positioning and launching campaigns
  • Participate in marketing and training materials creation, to support sales efforts on all available channels
  • Manage social media accounts and website platforms (WordPress)
  • Analyse market data (competition analysis and product reports)
  • Monitor and analyze service quality data related to customer satisfaction
  • Organizing events
  • Propose improvement measures for increasing customer satisfaction
  • Promote brand awareness through marketing efforts

Some campaigns that I have been part of are:

  • Rebranding Campaign (Rebranded the company's name and logo from Global Capital to LifeStar)
  • Brand Awareness Campaign for Bupa Malta
  • Lead Generation Campaign for LifeStar Insurance

Premium Management Officer

LifeStar Insurance
Ta' Xbiex
01.2019 - Current

At LifeStar I was responsible for the following:

  • Coordinating and executing timely and accurate collection of customers’ accounts · Informing clients of overdue payments and amount currently owed
  • Reconcile bank payments
  • Ensuring that all customer information is correct
  • Prompt follow ups and communication to all stakeholders
  • Handling inquiries from customers on payment issues and outstanding balances
  • Locate and monitor overdue accounts
  • Input and reconcile payments
  • Compile status reports
  • General administrative tasks including scanning photocopying and archiving
  • Maintaining a comprehensive overview of the processes within my section and report any key business risks across all levels to my manager
  • Assisting my superior or senior management to develop, communicate and install a risk management culture;
  • Encourage/motivate your colleagues in Risk management principles and practices

Retail Shop Assistant

Eurosport
Saint Julians
02.2018 - 01.2021

As a shop assistant, my work consists of:

  • greeting customers when entering the shop
  • making sure the shop was always clean
  • Received items and orders and checked items for quality and accuracy against documentation.
  • Helped shop personnel complete assignments.
  • Completed daily checklists for smooth shop operations.
  • Brought customer issues to immediate attention of supervisor to achieve quick resolutions.
  • Kept detailed track of inventories and supplies using computer software.
  • Maintained ideal stock levels of work supplies for shop needs.
  • Organized supplies and tracked stock levels to maintain inventory records and request reorders.

Barman/ Waiter

Grand Hotel Excelsior
Valletta
01.2016 - 01.2018
  • Managed bar area, cocktail design and menu and handled inventory, regulation compliance and customer relationships.
  • Operated cash register and Point of Sale (POS) system for transactions and made proper change for cash transactions.
  • Stocked bar with beer, wine, liquor and related supplies.
  • Ordered and maintained inventory of bar products, alcohol, soft drinks and supplies to drive high volume of sales.
  • Collected and organized daily till totals and tips.

Pool Attendant

D&B San Antonio Hotel & Spa
Bugibba
01.2014 - 01.2014
  • Set up pool umbrellas, loungers and other pieces of furniture.
  • Folded and stacked clean towels to prepare for guests.
  • Collected used towels and properly disposed of waste.
  • Supplied guests with towels, shade umbrellas and refreshments to provide comforting, welcoming environment.
  • Monitored behaviors for safety violations and took steps to prevent further violations.

Education

Professional Diploma - Digital Marketing

ICE MALTA, Haz-Zebbug
02.2022

The Professional Diploma in Digital Marketing is credit-rated by the Scottish Qualifications Authority (SQA) at SCQF Level 8. This is equivalent to EQF/MQF Level 5, which continues to confirm the relevance of this industry-designed study programme.

Some College (No Degree) - Graphic Design

ICE Malta, Haz-Zebbug

The Graphic Designer Associate study programme is an MQF Level 5 Award (5 ECTS) titled ‘VET Award for Graphic Design Associate with Adobe Creative Suite’ by the National Commission for Further & Higher Education. This continues to confirm the relevance of the MySuccess industry-designed study programmes.

Diploma - Marketing

MCAST Institute of Business And Commerce, Rahal Gdid
05.2020

Matriculation - 0 Levels

St. Ignatius College, Boys’ Secondary, Qormi
05.2020
  • Maltese Mathematics
  • *English Language
  • Biology
  • Physical Education
  • Physics
  • Religion
  • Italian
  • Social Studies
  • *Also Edexcel London.
  • Obtained as well ECDL

Skills

  • Digital Advertising
  • Mobile Marketing
  • Media Relations
  • Go-To-Market Strategy Development
  • Product Launches
  • Global Marketing
  • Market Segmentation
  • Competitive Analysis
  • Sales Promotions
  • Google Analytics
  • Microsoft SharePoint
  • Relationship Building
  • Strategic Marketing
  • Detail-Oriented
  • Time Management
  • Verbal and Written Communication
  • Market Research Analysis
  • Marketing Strategy Development
  • Product Promotion
  • Direct Marketing Campaigns

Timeline

Marketing Executive - Evolution Gaming Ltd
01.2022 - Current
Marketing Assistant - Evolution Gaming Ltd
01.2020 - 09.2022
Marketing Assistant - LifeStart Insurance
01.2019 - 01.2020
Premium Management Officer - LifeStar Insurance
01.2019 - Current
Retail Shop Assistant - Eurosport
02.2018 - 01.2021
Barman/ Waiter - Grand Hotel Excelsior
01.2016 - 01.2018
Pool Attendant - D&B San Antonio Hotel & Spa
01.2014 - 01.2014
ICE MALTA - Professional Diploma, Digital Marketing
ICE Malta - Some College (No Degree), Graphic Design
MCAST Institute of Business And Commerce - Diploma, Marketing
St. Ignatius College, Boys’ Secondary - Matriculation, 0 Levels
Shaun Pace