Sinem Zengin Karli
Data & analytics Lead
Istanbul
Summary
Data & analytics leader with nine years of experience in data, analytics and product management. Skilled in driving strategic direction, optimizing operations, and reducing costs. Strong leadership abilities in managing multinational teams and implementing Agile frameworks.
Overview
15
15
years of professional experience
7
7
years of post-secondary education
2
2
Certifications
2
2
Languages
Work History
Head of Data Visualization Tools & Data Culture
B/S/H/ Home Appliances Group
10.2023 - Current
- Led and managed a team of 7 data analytics professionals, ensuring adherence to disciplinary tasks and responsibilities
- Provided mentorship and coaching to promote accountability and maintain a high standard of work
- Monitored and evaluated team performance, providing constructive feedback and implementing improvement plans
Product Manager in Data Culture & Analytics Tools
BSH Home Appliances Group
03.2023 - Current
- Product Management of KNIME, Microsoft Power BI, Tableau, SAP Analytics Cloud (SAC), SAP Business Objects (BO) and Longview Analytics tools (System Monitoring and Performance Optimization, Security and Compliance, Patch and Release Management, User Support and Training, Vendor and Contract Management, Capacity Planning and Scalability, Change and Incident Management, Documentation.)
- Led two multinational teams with 20 members from Germany and Turkey, successfully implementing the Scaled Agile Framework to enhance collaboration and efficiency.
- Drove the strategic direction of the analytics tools portfolio, ensuring alignment with business objectives.
Diagnosed 20+ instances of technical debt within existing products, formulating strategic phase-out plans that streamlined operations and improved overall system efficiency, benefiting end-users and reducing maintenance needs. (SAP BO Mobile Phase-out, Tableau Phase-out) - Reduced SAP Analytics Cloud license cost by %25.
- Reduced SAP Business Objects license cost by %30.
- Effectively managed an annual budget of 2.5 million euros, optimizing license and workforce expenditures.
- Developed a tool for the assessment of data-driven culture and ran a data-driven transformation project for the Global Quality Management department.
- Ran Data & Analytics Community (3500 users worldwide)
- Managed full product lifecycle, from ideation through post-launch support, ensuring consistent quality control measures were in place.
SAFe Product Owner in Global Data Analytics
B/S/H/ Home Appliances Group
12.2021 - 07.2023
- Delivered analytics solutions to over 15,000 users worldwide with KNIME, Power BI, Tableau, SAC and BO
- Cultivated a vibrant global user community for self-service analytics
- Planned /created quarterly for the team of 12 members for each Program Increment
- Integrated Power BI Cloud to BSH
Global Service Manager of Power BI
B/S/H/ Home Appliances Group
01.2020 - 02.2022
- Orchestrated quarterly Power BI Desktop and Report Server Upgrades successfully
- Integrated 6 new data sources to Power BI and ensured operational excellence
- Identified visualization needs and partnering with development team to ensure implementation
- Helped the users to create their own reports with consultancy sessions and trainings for B/S/H/ worldwide
- Led the Power BI Report Server and visualization experience for stakeholders
SAFe Scrum Master in Supply Chain Analytics
B/S/H/ Home Appliances Group
05.2021 - 03.2022
- Adapted the way of working of two teams with 9 members to Scrum with inspect and adapt mindset
- Supported the learning process to become a high performing, self-managing team
- Facilitated ceremonies (Big room planning, sprint planning, retrospective, refinement meetings)
Product Owner of Supply Chain Analytics
B/S/H/ Home Appliances Group
01.2017 - 01.2019
- Led S4HANA- SAP BW adaptation project for Global Supply Chain and SpareParts with Scrum (2019)
- Led the development of Supply Chain Analytics reports with KANBAN (2016-2019) in a team with 5 members
Business Intelligence Expert
B/S/H/ Home Appliances Group
01.2015 - 01.2017
- Developed corporate reports on SAP BW for IT Reporting, Supply Chain and Sales departments (2015)
Service Desk Engineer
B/S/H/ Home Appliances Group
01.2011 - 01.2015
- Administration of Active Directory, incident and problem management for MS Office, Exchange Server, first line resolution using HP Service Manager
Technical Service Engineer
Matriks Bina Kontrol Sistemleri
01.2010 - 01.2011
- Solved customer issues related with the home automation systems remotely
Education
Bachelor’s Degree - Electronics Engineering
Gebze Technical University
Kocaeli 09.2005 - 06.2010
Master's Degree - Engineering Management
Marmara University
Istanbul 02.2012 - 06.2014
Skills
Data & Analytics Strategy
MS Power BI
Tableau
SAP Analytics Cloud
Collaboration Tools (Jira, Miro, Canva)
SAP BW
Agile Frameworks (SAFe, Scrum, Kanban)
Stakeholder Management
Mentoring
Team Building
Tool Governance
Certification
Scaled Agile Inc, Certified SAFe Product Owner/Product Manager
Timeline
Head of Data Visualization Tools & Data Culture
B/S/H/ Home Appliances Group
10.2023 - Current
Product Manager in Data Culture & Analytics Tools
BSH Home Appliances Group
03.2023 - Current
SAFe Product Owner in Global Data Analytics
B/S/H/ Home Appliances Group
12.2021 - 07.2023
SAFe Scrum Master in Supply Chain Analytics
B/S/H/ Home Appliances Group
05.2021 - 03.2022
Global Service Manager of Power BI
B/S/H/ Home Appliances Group
01.2020 - 02.2022
Product Owner of Supply Chain Analytics
B/S/H/ Home Appliances Group
01.2017 - 01.2019
Business Intelligence Expert
B/S/H/ Home Appliances Group
01.2015 - 01.2017
Master's Degree - Engineering Management
Marmara University
02.2012 - 06.2014
Service Desk Engineer
B/S/H/ Home Appliances Group
01.2011 - 01.2015
Technical Service Engineer
Matriks Bina Kontrol Sistemleri
01.2010 - 01.2011
Bachelor’s Degree - Electronics Engineering
Gebze Technical University
09.2005 - 06.2010
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