Sonia Lamendola

• Analyzed sales metrics to identify trends, opportunities, and areas for improvement in the overall operations strategy.
• Increased sales revenue by streamlining the sales operations process and implementing effective strategies.
• Motivated team members by offering constructive feedback during regular one-on-one sessions that foster personal growth.
• Championed continuous improvement by conducting regular reviews of internal processes to drive efficiency gains.
• Enhanced customer experience by addressing service issues promptly and professionally, resolving concerns efficiently.
• Collaborated with cross-functional teams, resulting in improved communication and coordination between departments.

• Coordinate a team of 5 Inside sales account manager and 3 inside sales associate for the Corporate Team
• Build strategy for the achievement of sales target and goals
• Conducts regular team meetings to set, review and track performance against objectives, provide feedback and drive continuous improvement initiatives.
• Take action to ensure that all teammates are on track with their performance objectives and that they are demonstrating the required behaviours and attitudes
• Analyze pipeline and forecast monthly and quarterly
• Track all the sales activities and performance
• Build annual sales budget and sales target for each teammate
• Organize training for team

Produce revenue and Gross Profit in line with current company and individual targets.
• Manage pipeline and forecast business accurately monthly and quarterly
• Understand the client’s organisation, IT strategy and objectives..
• Increase spend per client by adopting a category selling approach.
• Identify opportunities for value added services sales eg: SAM activities, software deployment, migration,
Relevant Working Experience
2
professional services and engage with Insights specialist sales team where appropriate.
• Prospect new clients proposing them Microsoft solution s and licensing, or other main
software brand solutions and agreements
• Reactivate elapsed client
• Actively Participate in product focus campaigns, and promote Alliance partners.
• Interacts with other departments (Purchasing, Licensing, E-Services, Finance, to resolve client
issues
• Solid technical awareness and how that can be applied to potential opportunities within each a
ccount
• Interacts with the main software vendor in order to plan sales activity on top clients
portfolio.
• Negotiace with supplier better cost price in order to win the client with a good offer.
• Attending training in order to improve licensing skills and It solutions and certificate on the
main software vendor solutions and licensing.

• Development of quality sales opportunities and grows revenues
• Builds relationships and rapport with customers and develops an understanding of the
customer’s business to establish credibility.
• Responding to customer queries & complaints
• Opportunity tracking & management
• Engage reseller for sales opportunity and interacts with them for opportunity follow up
• Cross sell, up sell activities,
• Software assurance proposition.
• Managing data quality of Accounts & Contacts
• Maintaining & improving CPE ( customer and partners experience)
• Channel Support

• Collect data, build, manage, analyze reports and prepare structured presentation.
• Support the management team through analyses ad hoc.
• Plan internal operating procedures
• Interface with the outsourcing vendor in order to communicate new sales activities and provided training .
• Submitting and tracking of purchase orders
• Checking of vendors invoices
• Tracking of ROI
• Balanced scorecard management