Sophia Renteria

Expanding international presence by launching and managing branches, driving sales, and overseeing commercial operations.

Partnered with early-stage ventures, SMEs and entrepreneurs to define commercialization strategy and enable revenue growth, translating product concepts into scalable market offerings and partnership-driven expansion.
• Defined commercialization and revenue models, including customer segmentation, pricing and acquisition channels
• Led go-to-market planning and launch roadmaps from concept validation to first paying customers
• Conducted market validation and competitive positioning and advised on product adjustments based on customer feedback and adoption patterns
• Developed revenue pipelines through demand generation initiatives and strategic partnerships (B2B collaborators, distributors and ecosystem partners)
• Led marketing strategy and execution, creating campaigns and channels that drove customer acquisition and pipeline development.
• Managed end-to-end fundraising and public funding processes: prepared applications, developed investment materials, analyzed deal terms, and participated in investor discussions to support strategic capital decisions
• Supported international market entry initiatives (strong expertise in the Polish market ecosystem)
• Designed and ran Design Thinking workshops to test product concepts, generate ideas, and align teams on user-centric, commercially viable solutions
• Mentored founders and project teams in accelerator programs and startup competitions.
Partnered with early-stage ventures, SMEs and entrepreneurs to define commercialization strategy and enable revenue growth, translating product concepts into scalable market offerings and partnership-driven expansion. • Defined commercialization and revenue models, including customer segmentation, pricing and acquisition channels
 • Led go-to-market planning and launch roadmaps from concept validation to first paying customers • Conducted market validation and competitive positioning and advised on product adjustments based on customer feedback and adoption patterns
 • Developed revenue pipelines through demand generation initiatives and strategic partnerships (B2B collaborators, distributors and ecosystem partners) • Led marketing strategy and execution, creating campaigns and channels that drove customer acquisition and pipeline development.
 • Managed end-to-end fundraising and public funding processes: prepared applications, developed investment materials, analyzed deal terms, and participated in investor discussions to support strategic capital decisions
 • Supported international market entry initiatives (strong expertise in the Polish market ecosystem)
 • Designed and ran Design Thinking workshops to test product concepts, generate ideas, and align teams on user-centric, commercially viable solutions • Mentored founders and project teams in accelerator programs and startup competitions.

Maersk is one of the biggest global ocean and landslide logistics providers - having stepped into the role of Customer Success Partner for Key Customers my aim was to improve and build my sales knowledge and data analysis skills.

• Partnered with Key Account Managers on winning, retaining and growing business of 2 key FMCG accounts (top 100 FMCG companies worldwide in sales)
• Developed strong, profitable and trustworthy long-term relationship with Key Customers from FMCG and Technology verticals
• Responsible for 2 key FMCG accounts performance management - monitoring KPIs, data analysis, forecasting, reporting (increased customer performance by 20% in 6 months)

• Took care of upselling Maersk products and solutions as well as identifying pain points and opportunities for new solutions (achieved 1 mln EUR worth sales in 3 months)
• Managed contract handling, negotiations (external as well as internal) and implementation
• Initiated and coordinated internal processes optimization projects,
• Achieved successful client outcomes by identifying and addressing their unique needs and goals

upmedic is a health-tech start-up focusing on structured reporting and medical data analysis - with the application of NLP and deep learning the system helps in creating high-quality medical documentation 3x faster. I joined the founders to oversee business and growth activities among others:

• Created and executed business, marketing and sales strategy (B2B and B2C, inbound and outbound) - ran pilots in over 20 clinics (small, medium, large) as well as the biggest insurance company in Poland
• Supervised customer journey, which led to to further product development based on customer feedback
• Built brand awareness, leading external communication, creating and managing team (media coverage, presentations at national and international events)
• Was in charge of foreign expansion plans and co-represented upmedic in acceleration programs like Healthcare Lab by Roche (won 1st prize 10K EUR) - established partnerships with leading european and american organizations for doctors
• Obtained fundraising of 250K EUR in pre-seed round and 100K EUR from public grant for internationalization of SME- application creation and monitoring the project KPIs and budget.

AgronetPRO is an agritech precision farming start-up that helps fruit growers manage more efficiently their orchards thanks to the variety of hight-tech sensors and dedicated app for analysis and forecasting. I joined the founders at the beginning of their journey and took responsibility for:

• Created and implementated marketing and customer experience strategy, which led to partnerships with biggest agritech influencers on the market
• Supported in fundraising (angel investors and VC) during pre-seed and early-seed stage,
• Helped in designing team and recruitment process

The Polish Development Fund (PFR) is a state owned group of financial and advisory institutions supporting innovators, companies, local governments and investing in sustainable social and economic development of Poland.

• Project coordinator of Innovation and Export Accelerators aimed at implementing innovation to medium and big companies from key industries for the economy (ran 3 editions for over 100 biggest companies from particular industries)
• Supported the notification process of Polish companies for the new European financial mechanism Important Projects of Common European Interest (IPCEI) for introducing innovative R&D solutions (240€ million support granted)
• Project manager of a series of digital products aimed at innovators and entrepreneurs - produced and promoted 3 on-line courses , vlog 'PFR: Future talks' (23 videos with leaders from different industries) and podcast 'Innovator's Vademecum' (hosted, produced and promoted 10 interviews with succesfull start-up founder from different industries)
• Member of "Next Step Poland" project funded from European Social Fund Grant aimed at developing and improving the quality of innovation ecosystem in Poland by gathering best practices from different European innovation ecosystems
• Conducted design thinking workshops for internal and external B2C and B2B clients in Poland and abroad (over 1000 participants trained)

- purchasing and logistics,
- customer/supplier-facing,
- AX 2012,
- work in a matrix environment,
- creating reports,
- escalating and problem-solving.

• Developed a Farm-to-Table start-up to successful MVP stage
• Almost 1 ton of produce sold with average margin of 50% on top
• Results: Positive opinions, further recommendations of clients, big demand in the agglomeration / Recognized problems: logistics and fundraising
  Project stopped due to job offer from the Polish Development Fund in Warsaw.

• Collecting, validating and processing market information and financial data of private and public companies and financial institutions from Latin American countries
• Carrying out projects aimed at raising quality of team members' work

Polish-Spanish-English:

• Legal translation
• Promotion material translation
• Specialized translation