Stephen Bwete
Berlin
Summary
Enthusiastic B2B and B2C Sales Manager eager to contribute to team success through hard work, attention to detail, and excellent organizational skills. A clear understanding of the Education Industry and training in Sales. Motivated to learn, grow and excel in the B2B Education industry.
Overview
14
14
years of professional experience
1
1
Certificate
Work History
Team Lead Marketing /CareerPathway
EURASIA Institute for International Education GmbH
Berlin
06.2019 - Current
- Quickly learned new skills and applied them to daily tasks, improving team efficiency and productivity.
- Scheduled team Work plan flexible hours; international trip calendar, holiday shifts.
- Resolved problems, improved operations, and provided exceptional service.
- Led team to achieve department goals through effective task prioritization and great work ethic.
- Actively listened to customers, handled concerns quickly, and escalated major issues to management
- Participated in team-building activities to enhance working relationships.
- Participated in continuous improvement by generating suggestions, and engaging in problem-solving activities to support teamwork.
- Performed duties in accordance with applicable standards, policies, and regulatory guidelines to promote a safe working environment.
- Offered friendly and efficient service to customers, and handled challenging situations with ease.
- Planned and coordinated inter-department team tasks as well as the departmental goals in the area of counseling and sales.
- Supported the head of the department in strategic decisions and cross-departmental tasks. support of foreign cooperation partners as well as distribution of the educational programs via online channels and via the foreign representations in Berlin, associations as well as international interest groups.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Planned and executed online marketing and social media campaigns as well as international education fairs.
- Strategic further development of the blended learning concept and supervision of online teachers.
- Managed Career Pathways (Apprenticeship Programs, Qualified Professionals, and Dual Study in Germany) in Germany includes the following activities
- Built relationships with institutional partners for vocational and dual study programs in Germany
- Generated sales of approximately 300,000 EUR in the midst of a pandemic
- Assembled a team of strategic partners, including nursing schools, employers, recruiters, and agencies in different countries.
- Ensured continous business development and innovation to achieve a turnover of EUR 1 million by the end of 2023
- Utilized market trends and target audience statistics to effectively and appropriately market products.
- Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets, and sales plans for business segments.
- Capitalized on industry and marketplace trends to strategize marketing solutions and enhance business operations.
- Maintained complete database of files, contacts and project materials.
- Generated reports detailing campaign performance, customer engagement and engagement trends.
- Coordinated meetings between project members and clients to develop ideas, discuss progress and set goals.
- Increased consumer leads through development of targeted advertisements and dealer direct response program.
- Onboarded new customers efficiently by developing database listings, uploading information and defining related lists.
- Organized contacts and orchestrated innovative marketing campaigns to boost awareness, engagement and sales.
- Developed consumer-tailored print marketing materials for targeted distribution.
- Assessed marketing copy, art comps and final designs and compared with established specifications.
- Executed optimal sales strategies to achieve commercial goals for target market.
- Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets and developing protocol.
- Cultivated and deepened productive client relationships to enhance collaboration and maintain responsiveness to changing strategies.
- Planned and coordinated logistics and shipment of materials for attendees of trade shows.
- Developed network of related professionals to open up business opportunities.
Regional Marketing Manager Africa & Latin America
EURASIA Institute for International Education GmbH
Berlin
09.2015 - Current
- Carried out day-day-day Pre-check of foreign university entrance qualifications and individual analysis of admission criteria as well as a review of incoming documents to start the application process at EURASIA and partner universities.
- Researched and acquired potential multipliers, support from foreign cooperation partners as well as distribution of the educational programs via online channels and via the foreign representations in Berlin, associations as well as international interest groups.
- Planned and implemented online marketing and social media campaigns as well as international education fairs.
- Conceived and created of marketing materials in various languages in cooperation with the graphic designer.
- Developed roadmap for the online classroom which became a competitive advantage for EURASIA Institute at the outbreak of the global pandemic.
- Generated over 240 new cooperation partners in Africa from just 10 active partners.
- Grew the number of applicants threefold.
- Developed partner database and in-depth knowledge of education system of respective African countries in multiple languages, which strengthened collaboration between the Admissions team and partners.
- Assisted management in developing strategic regional planning and business development in Africa acquiring, training, and building new business for over 240 partners.
- Conducted cost-effective budgeting of global campaigns, and education fairs.
- Conducted several seminars and lectures on academic and career pathways in Germany in more than 25 African countries.
- Mentored and guided employees to foster proper completion of assigned duties.
- Conducted training and mentored team members to promote productivity, accuracy, and commitment to friendly service.
- Participated in cross-functional team-building activities.
- Initiated timely responses to emails, voicemails, and written correspondence.
- Coordinated weekly meetings for internal and external groups.
- Provided constructive criticism regarding quality assurance on collections team phone calls.
- Worked with Graphics to create prototypes of new designs and training materials.
- Assisted Head of Marketing offices with business development and customer service.
- Coached sales associates in Africa and Latin America in product specifications, sales incentives, and selling techniques, significantly increasing student satisfaction ratings and university enrollments.
- Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
- Collaborated with senior management to evaluate performance in a regional area and develop strategies to expand revenue generation.
- Finalized sales contracts with high-value customers.
- Made onsite sales calls to prospective customers to help sales representatives close lucrative deals.
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
- Held regular performance evaluations to assess the strengths and weaknesses of team members and provide counseling to improve outcomes
- Led targeted training programs to educate staff on product benefits and service capabilities.
- Exceeded targets by building, directing, and motivating a high-performing sales team.
- Targeted prospects in other territories through careful research of competitor products, services, and trends.
- Held weekly meetings with country representatives to identify techniques to overcome sales obstacles.
- Partnered with sales team members and leveraged strong negotiation skills to close tough deals with lucrative clients.
- Created robust sales plans and set territory quotas in Africa and Latin America which helped to grow enrollment and company revenue.
- Delivered consistent and relevant feedback to sales personnel to improve telephone and selling skills.
- Achieved regional sales goal of EUR 400,000 in 1 year by resolving problems, training staff members, and completing action plans.
- Led overall performance of sales of educational products, network development, and marketing communications.
- Integrated advertising and marketing approaches for successful new product line launch.
- Facilitated a 25% increase in department contribution
- Secured and grew 4 key client accounts in the African region and met sales goals.
Student Services Coordinator (Student Worker)
EURASIA Institute for International Education GmbH
Berlin
03.2012 - 08.2015
- Supported student social, emotional, and academic development.
- Monitored curricula and course sequencing.
- Developed a tutoring program to help students excel in their studies.
- Ensured data maintenance, invoicing, and support of the finance department in department-relevant administrative processes as well as quality management certifications.
- Implemented retention strategies to improve outcomes.
- Collected and analyzed qualitative and quantitative student data to assist the company in planning and decision making
- Supported in the reception and logistics management of foreign students
- Planned seasonal events such as summer and winter camps for large groups (up to 200 participants), which took place over several weeks in various European cities.
- Supporting students in dealing with the authorities and acting as a student mentor during the integration process in Germany.
Internship Student
Radijojo Word Children's Media Network
Berlin
09.2011 - 02.2012
- Reported back to instructor to receive day-to-day tasks and responsibilities.
- Communicated effectively with faculty and staff and accepted critiques and suggestions for areas of improvement.
- Interacted with customers by phone, email or in-person to provide information.
- Delivered clerical support by handling range of routine and special requirements.
- Helped with administrative support by managing incoming calls, coordinating files and sorting mail.
- Prepared meeting materials and took clear notes to distribute to stakeholders.
- Produced high-quality documents, spreadsheets and presentations for internal and customer-facing needs.
- Worked on projects using knowledge gained in classes to put together recommendations for issues.
- Collaborated in a professional team to solve workflow issues.
- Completed research, compiled data, updated spreadsheets, and produced timely reports.
- Achieved management recognition by designing and implementing special projects during the internship.
- Contributed to content creation for the company website.
- Upheld office schedule and calendar to coordinate workflow and meetings.
- Applied extensive experience using Adobe Audition and other transcribing tools to develop multimedia presentations.
Education
Master of Arts - European Management
Technical University of Applied Sciences,
Wildau, Germany09.2015
Bachelor of Arts - Social Work And Education Pedagogy
Technical University of Cottbus-Senftenberg
Brandenburg, Germany 08.2013
Advanced Diploma - Organizational Leadership & Management
Institute of Advanced Leadership Australia
Kampala, Uganda11.2003
Skills
- Flexible and Adaptable
- Flexible & Adaptable
- Collaboration
- Conflict Resolution
- Microsoft Office
- Self-motivated professional
- Team building
- Decision Making
- Leadership
Certification
- Certified Career Assessment Professional, Harisson Assessment - 2018 to date
Languages
English
Bilingual or Proficient (C2)
German
Advanced (C1)
French
Intermediate (B1)
Swahili
Intermediate (B1)
Additional Information
Voluntary Activities:
Since 2019: Uganda Community in Berlin e.V., Germany
2004 -2005: Fondation Apprentis D'Auteuil International (FAAI), France
2004 -2007: Uganda Volunteers for Peace
2005 -2007: Junior Chamber International Kampala Chapter, Uganda
Soft Skills
- Copywriting
- Basic Video and Audio editing skills
- Advanced knowledge in several leads generation tools and CRMs
Timeline
Team Lead Marketing /CareerPathway
EURASIA Institute for International Education GmbH
06.2019 - Current
Regional Marketing Manager Africa & Latin America
EURASIA Institute for International Education GmbH
09.2015 - Current
Student Services Coordinator (Student Worker)
EURASIA Institute for International Education GmbH
03.2012 - 08.2015
Internship Student
Radijojo Word Children's Media Network
09.2011 - 02.2012
Master of Arts - European Management
Technical University of Applied Sciences,
Bachelor of Arts - Social Work And Education Pedagogy
Technical University of Cottbus-Senftenberg
Advanced Diploma - Organizational Leadership & Management
Institute of Advanced Leadership Australia
- Certified Career Assessment Professional, Harisson Assessment - 2018 to date
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