Tirumala Gundaboina

Gifting Inc. private limited, Hyderabad-India
Digital marketing Specialist
• Email Marketing Campaigns, A/B testing and Campaign Reports Daily, Weekly, Monthly reports and Analysis.
• Plan and Execution of Email Campaigns.
• Edited content and HTML code as needed.
• Conducted inbox testing across major domains to ensure deliver-ability prior to deployment.
• Monitored campaign performance throughout the day.
• Investigated campaigns that under-performed and reported findings to the CEO
• SEO - Content Creation, Articles Submission, Meta tags, Content and Description, Landing page reports and analysis.
• Affiliate marketing - Display Creatives, Affiliate Performance reports analysis.
• Social media marketing - Content Creation and artificial submissions, Display Creatives reports and analysis.
• Reporting to the CEO on sales revenues generated through all channels.
• Landing Page Analysis and Setting up the Campaigns/Ad groups/Keywords/Ads.
• Building up of Customized Reports in Google Analytics
• Using Google Webmaster Tool to effectively carry out on-page Search Engine Optimization techniques to achieve high rank on Google Search Engine.
• Website Analysis and Research and Analyze Clients Requirements & Communicate accordingly.
• Target the right audience to drive qualified traffic to their website as well as increasing their ROI.

• Increase Quality Score, CTR, Conversions and Conversion Rate
• Using Google Webmaster Tool to effectively carry out on-page and off-page Search Engine Optimization techniques to achieve high rank on Google Search Engine.
• Carrying out segmentation of the database and implementing re-marketing strategies