TONIA AJUMA OMANGENI
Lagos
Summary
Strategic and creative social media manager with proven success in building brand presence and customer engagement across platforms. Experienced in content creation, digital strategy, influencer collaboration, and performance analytics. Adept at managing social accounts for wellness, fashion, and lifestyle brands. Committed to crafting compelling narratives and driving measurable growth through innovative social media strategies.
Overview
3
3
years of professional experience
1
1
Certification
Work History
GlowBay
Social Media Manager
Lagos
06.2025 - 12.2025
- Developed and executed social media strategies aligned with the brand and marketing goals.
- Planned, created, and scheduled high-performing content, including reels, carousels, stories, and static posts.
- Tracked key metrics such as engagement rate, reach, follower growth, and conversions.
- Managed content calendars and ensured consistent posting across platforms.
PetalsLagos
Social Media Manager & Content Creator
Lagos
07.2025 - 09.2025
- Completed day-to-day duties accurately and efficiently.
- Contributed innovative ideas and solutions to enhance team performance and outcomes.
- Analyzed social media performance using platform insights to optimize content and posting.
Social Media Manager
Nunus Inc
11.2024 - Current
- Crafted social media presence for the new brand, establishing tone and visual style.
- Produced multimedia content to showcase products and drive customer interest.
- Executed launch campaigns, resulting in follower and engagement growth.
Social Media Manager
Mud Spa
11.2024 - 05.2025
- Develop and implement monthly content calendars for Instagram, Facebook, TikTok.
- Design engaging visuals and write platform-specific copy to reflect the brand’s identity.
- Track KPIs including engagement, reach, and conversions using analytics tools.
- Optimize campaigns through data insights to boost community engagement.
Assistant Brand Manager
FURSA
02.2023 - 08.2024
- Conducted market research and competitor analysis to inform brand positioning.
- Coordinated multi-channel campaigns and collaborated with creative teams.
- Measured campaign success via KPIs and refined strategies for ROI improvement.
Business Sales Representatives
Get hired 101
03.2023 - 05.2023
- Maintained strong client relationships and secured new sales opportunities.
- Used CRM tools to manage customer data and improve communication efficiency.
Education
Bachelor of Applied Arts (B.A.A) - history & international Relations
Veritas University Abuja
01.2022
Google Project Management Professional -
01.2022
Skills
- Social Media Strategy
- Calendar Planning
- Canva
- Sales Management
- Strategic Planning
- Microsoft Office Suite
- SEO
- Hashtag Strategy
- Campaign Optimization
- Administrative Support
- Statistical Analysis
- Customer Focus
- Data Interpretation
- Team Management
- Organizational skills
- Report Writing
- Social media strategy
- Content creation
- Content writing
- Calendar Management
- Email Management
- Online Research
- Data Entry
- Retail Operations Management
- Google Analytics
- Inventory Control
- Stock Control
- Visual Merchandising
- Social Media Tools
- Hootsuite
- Instagram Insights
- Analytics
- KPI Tracking Tools
- CRM Software
- HubSpot
- Salesforce
- Office Tools
Certification
Google Project Management Professional, 2022
Timeline
PetalsLagos
Social Media Manager & Content Creator
07.2025 - 09.2025
GlowBay
Social Media Manager
06.2025 - 12.2025
Social Media Manager
Nunus Inc
11.2024 - Current
Social Media Manager
Mud Spa
11.2024 - 05.2025
Business Sales Representatives
Get hired 101
03.2023 - 05.2023
Assistant Brand Manager
FURSA
02.2023 - 08.2024
Bachelor of Applied Arts (B.A.A) - history & international Relations
Veritas University Abuja