Varun Subhash

• Collaborated with stakeholders to gather requirements and orchestrated solutions

that elevated CRM functionality and user experience, resulting in a significant

increase in user satisfaction from 7 to 8.5 points and productivity improvement.

• Engineered customized solutions tailored to business requirements using

declarative and programmatic methods, streamlining operations and enhancing

process efficiency by 40%.

• Led the implementation of the latest Salesforce features, such as Sales Engagement

and Einstein Conversation Insights, yielding greater sales team efficiency and more

insightful customer interactions.

• Managed marketing tools, including HubSpot, to ensure seamless data transfer

from marketing to sales, catalyzing collaboration and efficiency, and driving

improved lead conversion rates.

• Analyzed client requirements, providing tailored recommendations on leveraging

Salesforce to meet specific needs, thereby enhancing client satisfaction and

optimizing CRM utilization.

• Contributed to a data migration project from SAP to Salesforce, ensuring data

integrity and a seamless transition that minimized operational disruption.

• Pioneered the creation of Proof of Concept (POC) for potential clients of a leading

retail chain in Europe, demonstrating the value of Sales Cloud implementation and

supporting successful client acquisition.

• Delivered technical support and training to Salesforce users, ensuring effective

platform utilization. Developed comprehensive training materials and conducted

sessions, resulting in improved user competency and productivity.

• Utilized Tableau to create interactive dashboards, enabling users to drill down

into data, exploring trends and patterns, thereby empowering more informed

decision-making and enhancing data visibility.

• Engineered a data pipeline for dashboards using Alteryx and Postgres, and

scripted Python for data transformation, strea

• Conducted exploratory data analysis (EDA) to uncover characteristics and patterns

in data, yielding insights that informed strategic decision-making and optimized

data-driven strategies.

• Developed targeted reports and dashboards for specific KPIs using Tableau,

delivering critical insights that facilitated performance tracking and supported goal

achievement.

• Optimized the process of industrial data collection using Node-Red with JavaScript,

simplifying data formats and enhancing data accuracy and efficiency.

• Performed statistical analysis to uncover actionable insights, contributing to the

development of an ML model for predicting suitable input parameters, thereby

optimizing operational performance.

• Customized Sales Cloud through object customization, workflows, process builder,

and flows, optimizing sales processes and increasing operational efficiency.

• Managed user administration, data handling, lead generation, and qualification,

improving data integrity and user productivity.

• Developed Apex test methods and triggers to automate processes, ensuring high

code coverage and reliable functionality for enhanced efficiency.

• Maintained custom reports and dashboards, providing actionable insights for

sales and marketing teams, improving data-driven decision-making and strategic

outcomes.