Summary
Overview
Work history
Education
Skills
Languages
Timeline
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Yemen Musa

Manchester,United Kingdom

Summary

Customer Success Manager with over 10 years of customer-facing experience, including 5+ years managing enterprise and high-value accounts in global environments. Strong track record in building long-term customer relationships, improving customer satisfaction, and supporting retention and revenue growth. Currently managing accounts across EMEA, with a focus on the Middle East, Africa, and India, while supporting global markets. Experienced in customer onboarding, product adoption, and customer lifecycle management, ensuring clients move from initial setup to full value realization. Comfortable working with technical products and integrations, supporting customers through onboarding, issue resolution, and ongoing adoption. Skilled in identifying churn risk early, developing account strategy, and delivering consistent, service-oriented customer experiences.

Overview

10
10
years of professional experience

Work history

Customer Success & Brand Advisor

Bentley Motors
04.2021 - 04.2026
  • Manage enterprise customer relationships across EMEA and global markets, acting as primary point of contact for high-value clients.
  • Lead onboarding for Bentley connected services, guiding customers through app setup, vehicle integration, and first-time use, ensuring smooth transition to full product adoption.
  • Support customers post-launch by resolving issues, explaining product features, and increasing adoption through clear communication and structured guidance.
  • Identify churn risks early by monitoring customer behaviour and feedback, taking proactive action to improve satisfaction and retention.
  • Work closely with internal technical and operational teams to resolve complex issues and improve overall service delivery.
  • Use Salesforce to track customer interactions, analyze trends, and support data-driven decision making.

Impact:

  • Improved onboarding success rate by guiding customers step-by-step through setup and integration
  • Reduced escalation rates by proactively identifying and resolving issues early
  • Increased product adoption by consistently educating customers on features and benefits
  • Maintained high customer satisfaction across multi-region enterprise accounts

B2B Sales Executive (O2 Accounts)

Concentrix CVG Ltd
11.2018 - 04.2021
  • Managed B2B and B2C customer accounts, focusing on contract renewals, upgrades, and long-term relationship management.
  • Developed account strategies to increase customer value through contract extensions, upgrades, and additional services.
  • Sold and upsold Microsoft security solutions, explaining technical features, risks, and benefits to support customer decision-making.
  • Supported onboarding by guiding customers through setup and usage, improving adoption and reducing early-stage churn.
  • Maintained consistent customer engagement through follow-ups, ensuring long-term retention and satisfaction.

Impact:

  • Exceeded sales targets by up to 20% consistently
  • Increased contract renewal and upgrade rates across managed accounts
  • Improved customer retention through structured follow-up and relationship management
  • Increased adoption of value-added services by clearly communicating product value and risks

Client Account Manager (Life Insurance)

TopQuote Limited
02.2018 - 09.2018
  • Managed customer portfolios with focus on life insurance retention and long-term policy growth.
  • Advised customers on extending policies up to 30+ years, increasing customer lifetime value.
  • Built strong relationships through trust-based communication and consistent account management.

Impact:

  • Increased policy duration and long-term customer value
  • Improved retention through proactive customer engagement
  • Maintained high compliance and CRM data accuracy

Customer & Sales Executive (B2C)

Convergys
08.2016 - 02.2018
  • Managed high-volume customer interactions, focusing on mobile contract sales, upgrades, and retention.
  • Used consultative sales approach to understand customer needs and recommend tailored solutions.

Impact:

  • Consistently exceeded sales and performance targets
  • Improved conversion rates through strong customer engagement
  • Increased customer lifetime value through upselling and upgrades

Sales Executive (Face-to-Face Fundraising)

Onpoint Marketing
12.2015 - 07.2016
  • Delivered face-to-face customer engagement, promoting charity fundraising programs and securing new donor sign-ups.
  • Used strong presentation and communication skills to build trust quickly and convert prospects.

Impact:

  • Consistently met and exceeded sign-up targets in commission-based role
  • Developed strong persuasion and relationship-building skills in high-pressure environments

Education

MSc - Project Management

University of Salford

Level 3 Data Analysis Certification -

Skills

  • Customer Success Management
  • Customer Onboarding & Product Adoption
  • Customer Retention & Churn Reduction
  • Enterprise Account Management
  • Account Strategy & Growth
  • Upselling & Cross-selling
  • Customer Lifecycle Management
  • Salesforce CRM & Data Analysis
  • Cross-functional Collaboration
  • Customer-facing Communication
  • Time Management & Prioritization
  • Presentation & Stakeholder Engagement
  • Service-oriented Delivery

Languages

English (Fluent)
Arabic (Fluent)

Timeline

Customer Success & Brand Advisor

Bentley Motors
04.2021 - 04.2026

B2B Sales Executive (O2 Accounts)

Concentrix CVG Ltd
11.2018 - 04.2021

Client Account Manager (Life Insurance)

TopQuote Limited
02.2018 - 09.2018

Customer & Sales Executive (B2C)

Convergys
08.2016 - 02.2018

Sales Executive (Face-to-Face Fundraising)

Onpoint Marketing
12.2015 - 07.2016

MSc - Project Management

University of Salford

Level 3 Data Analysis Certification -

Yemen Musa