

Goal oriented International Sales and Marketing Account
Manager bringing 13+ years of comprehensive global background in 'Consultative Selling', Working as a 'Brand Doctor' by first diagnosing the problem with the brand and then recommending the right solution to help them grow.
Subject : Price and Sales Management to Masters Students for International Media Management
Design, plan and implement effective and inclusive teaching arrangements and learning
activities
Teach across a range of courses or within a subject area using appropriate teaching,
learning support and assessment methods
Assess the work and progress of students and provide them with constructive feedback
Seek ways of improving performance by reflecting on teaching design and delivery and
obtaining and analysing feedback
Develop ideas for improving the learning environment, teaching and/or assessment and
feedback methods
Mentor the students for their thesis
• New Business Development : Increased the coworker base from 32 to 47 in 6 months.
•Grew the business over 40% over last year through different strategies and market analysis.
• Implement Digital Marketing Strategy, Ad Words, SEM, SEO and content creation along with Affiliate marketing to increase social presence and reach the right Target Audience.
•Set up effective digital campaign tracking and continuously monitor, test and optimize marketing campaigns to
maximize their performance
•Generate new business and implement growth strategies
•Oversee and lead day-to-day operations
•Design strategy and set goals for growth
•Set policies and processes
•Evaluate and improve operations and financial performance
•Agency and corporate tie ups for business growth
• Awarded 'New Business Leader' for the year 2018: 21 new accounts added to my portfolio
• 102% Target Achieved for the year 2018: $ 4,65,000
• Non Traditional Revenue Market Head
• Manage the entire sales cycle- Identify and map prospective customers, presenting customized solutions, closing deals ,be responsible for cultivating new relationships, managing sales, pipeline, forecasting revenue monthly / quarterly and adding value to the revenues for the region.
•Collaborate with advertising agencies and clients to ensure smooth flow of revenue and manage digital campaigns
• Ensure customer solutions; provide superior customer experience and engagement.
• Development and execution of brand strategy.
• Oversee implementation of the marketing strategy – including brand campaigns, events, digital marketing, direct
mailing and trade shows.
• Develop digital marketing strategy and innovative product offering and presentations for market opportunity and growth based on market research and analysis of competitive landscape.
• Website content management, Google Ad words, SEO, SEM, E commerce and website tie ups.
• Work closely with the Product and Sales team to define marketing collateral and plan.
• Work across all functions to ensure effective customer communication.
• Manage social media presence and direct programs to improve social media reputation and recognition.
• Cross collaboration with wide range of stake holders and senior management along with various business and
support functions.
• Build plans as per changing business models and trends
• Liaison with Media/Digital Agency/ Vendors on day-to-day basis and for media promotions and undertake
continuous analysis of competitive environment and consumer trends.
• Exceeded sales goal by 18% and gave a market growth of 45% in Times of India in Media and Entertainment
sector.
• Successfully implemented innovative BTL and ATL activation for a Regional channel launch.
• Ensure penetration of new services and renewal/upgrade in each account set.
• Client servicing and relationship management to ensure superior customer satisfaction.
• Develop marketing strategy recommendations (e.g., customer target, offer(s), tactics, markets, timing etc.) and
work with Marketing to gain alignment across the organization and with the partner.
• Managed a portfolio of 125 accounts totaling INR 1.53 crores
• Handled 125 client companies and brought in 75 new accounts during my tenure.
• Met with an average of 20 clients per week consistently, resulting in a 75% client retention rate.
• Monitored market activity and quoted pricing to maintain healthy profit margins.
• Awarded' Sales Champ' in 92.7 Big FM by achieving 106% of my targets and bringing in 25 new clients leading to 60% in market penetration.
• Successfully executed the first digital campaign for a National Account
• Handled 62 client companies and brought in 25 new accounts during my tenure.
• Met with an average of 20 clients per week consistently, resulting in a 90% client retention rate.
• Contacted regular and prospective customers to explain product features and solicit orders.
• Consulted with clients after sales and contract signings to resolve problems and provide ongoing support
•Project Manager the first chapter of Kolkata Literary Meet.
• Acquire and manage sponsors for Kolkata Knight Riders
• Conceptualize and manage events for team KKR including celebrity management
• Plan, create and execute ideas for events and brand activation
• Drive new revenue streams by cross-sell and up-sell
• Developed innovative and targeted collateral to support overall branding objectives.
• Retained clients to build brand awareness and generate leads while managing internal and external marketing
campaigns and programs.
• Athlete management and Vendor management
• Exceeded sales target by 45% during my tenure
• Managing sales and marketing operations thereby achieving increased sales/maximizing profit.
• Build brand focus, reviewing and interpreting market responses to facilitate product growth.
• Ideate and implement business plans/ strategies for maximizing profitability and revenue generation.
• Implement competent strategies with a view to penetrate new accounts and upgrade existing ones as well as
build new client base.
• Client servicing and account management to ensure superior customer satisfaction.
Market growth and expansion
New Business Development
Prospecting and Cold Calling
Negotiation
Risk assessment and market analysis
Competition Tracking
Customized Presentations
Target Achievement
Brand activation and Event Planning
Digital Marketing
Account Management
Agency Relation
Salesforce and MS Office
International Sales
Flexibility and Adaptability
Team Player
Google Ad Words
Content Writing and Social Media Marketing
Google Ads Display
Google Ads Display Certification
Frau Utsa De, geboren am 20.04.1987 war vom 12.08.2019 bis zum 30.09.20 als Business Managerin für uns tätig.
Zu Ihrem Aufgabengebeit gehörten insbesondere:
• Post verteilung und Virtual Büro Management
• Tägliches Betriebsmanagement
• Kundenservice und Problemlösung
• Mitgliedschaften verkaufen
• Täglicher Kontakt mit dem Eigentümer
Frau De war eine sehr motivierte und pflichtbewusste Mitarbeiterin. Sie bewältigte alle Aufgaben jederzeit sicher und behielt immer den Überblick.
Ich würde Frau De jedem empfehlen, der starke Unterstützung in seinem Vertriebs- und Betriebsmanagement sucht. Sie konnte unseren Umsatz innerhalb der ersten 6 Monate um 40% steigern, was dazu führte, dass unser Geschäft offen blieben könnte. Leider mussten wir uns aufgrund des Verkaufs der Firma trennen. Ich hoffe, die Gelegenheit zu haben, wieder mit ihr zu arbeiten.
Jaryd Keith Fisher
Geschäftsfuhrer und Eigentümer
Frankfurt Am Main
Google Ads Display Certification
Digital Garage: Fundamentals of Digital Marketing Certification
Hubspot Academy: Social Media Certification
Sandler Sales Training
Hubspot Academy: Inbound Sales and Marketing
Dale Carnegie & Associates: Communications